Monday, December 5, 2011

MissAhmedabad Kahkkashan Aryan to debut in Rajtaru Studio LTD’ ‘Sadda Adda’.

 She is studying for her MBBSdegree and was crowned Miss Gujarat 2010, Miss Gujarat University 2010 and MissAhmedabad Times 2009. Post her crowning, she made a stellar debut into theworld of fashion, glitz and glamour. Now the 5 feet 6 inches tall KahkkashanAryan is poised to make her Bollywood debut with Rajtaru Studios’ eagerlyawaited film ‘Sadda Adda’. And yes she is tight-lipped about next big ticket filmdue to contractual reasons.
 The girl with a lyrical name,Kahkkashan is multi-talented and multi-faceted personality. She combines thebest of beauty and brains having represented Gujarat at the National Girls’Chess Tournament. She also topped the Gujarat HSC Board exams. Her preparationfor being an actress also shows her efforts and intent. She has done a Visharad(7 years course ) in Bharatnatyam in addition to training in Jazz, Hip-Hop and otherwestern dance forms. She has trained in martial arts too. Her hobbies includeswimming, driving, reading and of course dancing. She walked the ramp in VeroModa Model Hunt last December in Mumbai. Her tryst with glamour and glitzstarted even when she was a child. She has also modelled for VIDEOCON DTH,CYGNUS JEWLLERY, and as a child model for NIPPO BATTERIES, MARUTI BREAD,GAYATRI MILK (Gujarat brands).
 Talking about her debut in‘Sadda Adda’, Kahkkashan Aryan says, “The film’s core is the same as my life’sphilosophy that we need to believe in ourselves and dream ambitiously toachieve greatness in life. This youth centric romcom was an exciting debut forme but Rajtaru Studios made it look so easy that I cannot believe it. I am surethat this debut will be stepping stone to success and I have already startedgetting several mega movie offers.”
 Rajtaru Studios’ youth-centricrom-com ‘Sadda Adda’ due for January 2012 release is not just a take on therock anthem of Ranbir Singh’s film ‘Rockstar’ but has gone a several stepsahead in all its making aspects. The theatrical promo has been released withRockstar and it has got fantastic response. In sheer international styleBritisher Harvey Glen, the Director of Photography, comes from an advertisingfield with multi talented experience abroad. Russian Vladimir Persan has givena truly international score and elevated the look, feel and mood with melody ofthe film. Ace photographer Ashok Salian is now creating a novel poster shot ofthe film. Rajataru Studios is the first to introduce all these elements in Indiaand now created a wonderful film with gripping script, great starcast and magicalmusic. Rajtaru Studios Ltd forays into film 'Sadda Adda' due for a 13th January2012 release worldwide. 
 Ramesh B. Agarwal, RajeevAgarwal and Tarun R. Agarwal promoters of Rajtaru Studios Ltd, a specialistproduction house with facilities in India, Dubai, England and Africa, are setto foray into film production with 'Sadda Adda', a youth centric rom-com.Understanding the current trend prevailing in the film industry, the companyhas chosen this particular story as his maiden venture, as it revolves around 6young guys who share a 2 BHK apartment in Delhi. The film is about theirdreams, realizing them and having the courage to accomplish them.
 Rajeev Agarwal says, "It'sa special occasion for us as the company is about to release its first film,'Sadda Adda'. We have been in the industry for quite a long period, so we knewhow to go about starting the film. We considered analyzing the market, theaudience, etc. before finalizing this unique and fun-filled script. And I amsure it will be loved and enjoyed by all."
 This slice of life film is setin the backdrop of our capital city- Delhi. A city that brings in thousands ofNorth Indians in search of opportunities that was never available in their ownhome towns. Like-wise, six boys from different states come together to share atwo BHK apartment in a middle-class colony, which they lovingly call"Sadda Adda". This film is their story. It is about how sixbachelors, with completely different backgrounds and personalities, livetogether. Their apartment "Sadda Adda" is a complete mess with emptybeer bottles, cigarette butts, unwashed clothes, mattresses tossed all over thefloor etc - yet together they cook food, clean, buy groceries, pay rent, laugh,cry, fight over insignificant issues and always stand up for each other - likea family. "Sadda Adda" which began as a transitional accommodation tohelp them work towards their dreams, becomes their home.
 The film takes usthrough a journey of their camaraderie and self-belief. The interwoven storiesof these 6 characters takes us through a heart warming journey of the lives ofthese boys. This movie is about real characters from life who have fun, whofight the wave everyday and through very light heart moments inspire us in themost modest way. The crests and troughs that shape them into the men they willbecome in the future - because Boys will not always be boys, explains filmwriter Muazzem Beg.
 Talking about the film, TarunR. Agarwal, who is sure that it will receive audience appreciation, says that,"The film is about 6 young guys, who come together from different statesto Delhi. They not only share a 2 BHK apartment but also the courage anddetermination to follow their dreams. The story revolves around the ups anddowns of their lives. I think that audience will be able to connect with thecharacters. You can see glimpses of real life on the screen in the film.”
 Established in 1994, RajtaruStudios, has produced many TV Commercials and Corporate films with leadingagencies such as Ogilvy, Grey, JWT, McCann, to name a few. , Rajtaru Studioshas executed projects with emerging and prominent directors in UK, Middle Eastand Europe. The profile of the company boosts over 100 feature films and countlesscommercials. Technology-driven Rajtaru Studio is the only production house withan in-house hi-end CG facility, Off-line and On-line editing setups, hi-resfilm scanning, film recording and digital grading on luster.
 Proving us with more details aboutRajtaru Studios and its associations, Ramesh B. Agarwal says, "Rajtaru Studiosis synonymous with raising the bar in corporate commercials and marketingcampaigns. As a production house, we have offered services across the globe,across the entire production process (from pre to post). And now, we arestepping into a new diversion, which we are sure to get along well with. Afterall, a lot of researches have taken place before launching this maiden venture.'Sadda Adda' is like a fresh breeze; it has a lot of vibrancy in it, with abunch of new faces."
 The film is written anddirected by Muazzam Beg and stars Karanvir Sharma, Bhaumik Sampat, RohinRobert, Rohit Arora, Kunal Pant and Parimal Aloke, Shaurya Chauhan, KahkkashanAryan. The editing is done by Sandeep Singh Bajeli, while Shamir Tandon hastaken care of the music and guest Music composer is Karan Oberoi of Band ofBoys. Harvey Glen is the British DoP and a Russian Vladimir Persan has giventhe Background Score and Parul Chawla has been appointed as the MediaConsultant.




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