~Music School role-play experience for kids~
Furtados launched their music training school activity for kids today at KidZania Mumbai the global indoor theme park. The launch of the Furtados School of Music (FSM)activity was done by Gino Banks a versatile musician who has work at both local and international level.
At the FSM activity children will learn the nuances of music like rhythm, melody and tempo.Through this activity kids willget together to form their own bands, experience playing various musical instruments like keyboards, drums and guitars and give a public performance. This activity aims at helping children to understand their interest in music and teach them importance of team work and co-ordination while honing their creativity.
Speaking on the occasion, Viraj Jit Singh – Chief Marketing Officer, KidZania India, said “KidZania believes that creative expression is an important part for the overall development of kids. We are very happy to welcomeFurtados School of Music asour marketing partner to offer kids a fun filled experience of learning to play various musical instruments and build their confidence through their performance as a band. It was our pleasure to have the activity inaugurated by a most versatile player Gino Banks whose love for music started at a very young age. ”
Tanuja Gomes, Co CEO, Furtados School of Music, said “The vision of FSM is to offer quality music education in an interactive and fun filled manner. We are excited to partner with KidZania and offer our band sampler programme. Music is such an integral part of a child's development and has virtually no barriers of accessibility. We are sure this will make our programme among the favourites at KidZania. Our greatest rewards will be seeing proud and over joyed parents and friends watching their children perform live on stage.
We are delighted and thankful to Gino Banks, our Drums Mentor at FSM and renowned musician, for making himself available and agreeing to inaugurate our offering at KidZania.”
KidZania Mumbai - Company Fact Sheet
KidZania is built like a city across 75,000 sq. ft. where children can independently explore and choose to role-play from 90 exciting careers like pilot, surgeon, RJ, chef, fire-fighter and much more. KidZania emulates the workings of a city and with a functioning economy and its own currency. Each experience is designed to empower kids, giving them the confidence to be their best selves, and inspiration to be great global citizens.
KidZania Mumbai has been honoured with various awards like
· Best Destination for Kids by 4th World Children Expo
· The Best New Concept by Kids by 4th World Children Expo
· The Most Admired Retail Concept Launch of the Year by India Retail Forum 2014
· Emerging Brand Award by Global Marketing Excellence 2014
· Rotary Club of Mumbai Green City Appreciation Award 2014
· Indian Development Foundation CSR Award for year 2013-14
In its 15 months of operations KidZania Mumbai has attracted more than 500,000 visitors. As it is a concept that drives fun through learning, over 150 schools have sent 125,000 kids to KidZania through their school excursion program. It is also becoming a popular place to host birthday parties.
KidZania Global Overview
Headquarters: Mexico City, Mexico
Founder: Xavier Lopez Ancona
Visitors: More than 35 million global visitors since opening in 1999
Global Footprint: There are currently 18 KidZania facilities located in 15 global markets with additional 9 facilities under development.
Open Facilities: Mexico City - Santa Fe, Mexico (1999), Monterrey, Mexico (2006), Tokyo, Japan (2006), Jakarta, Indonesia (2007), Osaka, Japan (2009), Lisbon, Portugal (2009), Dubai, United Emirates (2010), Seoul, South Korea (2010), Kuala Lumpur, Malaysia (2012), Mexico City - Cuicuilco, Mexico (2012), Santiago, Chile (2012) Bangkok, Thailand (2013), Kuwait City, Kuwait (2013), Mumbai, India (2013) and Cairo, Egypt (2013), Istanbul, Turkey (2014), Jeddah, Saudi Arabia (2015) and Sao Paulo, Brazil (2015).
In Development: Delhi NCR-India, London-England, Moscow-Russia, Manila-Philippines, Singapore-Singapore, Doha-Qatar, Busan-South Korea, and the United States.