"Black Beatles" - The track, featuring Gucci Mane, continues to reign for a continuous span of Six weeks followed by ‘Starboy’ by The Weeknd. The first Hot 100 No. 1 for the brother duo of Khalif "Swae Lee" and Aaquil "Slim Jxmmi" Brown – as an entity Rae Sremmurd remains on a high wave with their hit single Black Beatle (and likewise the first lead for Gucci Mane), making it a top-selling and most-streamed song of the week for a sixth week (and is the top gainer in airplay for a third frame). It also peaked at number one in Indonesia and New Zealand. The song had already entered the top 20 of the US Billboard charts before its surge in performance following the Mannequin Challenge.
Black Beatles has managed to sell a massive number of more than 7 million copies within a month. Striking popularity through their Mannequin Challenge spree, the song shot up to being the most viral song over the social media around the globe entertaining the masses and encouraging them with their own Mannequin Challenges. The trend involved shooting footage of people standing frozen in place, often using "Black Beatles" as background music making the song the unofficial song for the mannequin challenge.
Many top celebrities have hit the viral video spree with their hilarious mannequin challenge such as the ones by Ellen DeGeneres, Beyoncé, Kim Kardashian, Adele and many more.
The challenge also turned waves in India with the most recent being Virat Kolhi’s mannequin challenge right after winning the cricket test series wherein they wish Merry Christmas with Virat kissing the trophy in his hands.