Katy Perry explores Oblivia, a
futuristic theme park, in the official video for her new single, “Chained to
the Rhythm.” The clip, which can be seen HERE, premiered today on VEVO. Shot
over the course of three days in January at “the thrill capital of the world” –
Six Flags Magic Mountain in Valencia, CA – "Chained to the Rhythm” was directed
by GRAMMY®-winner Matthew Cullen (Jay-Z, Beck), who also helmed
the videos for “Dark Horse” and “California Gurls.” It was produced by Danny
Lockwood, Rob Newman, Ben Leiser and Javier Jimenez.
Spotify streams of
“Chained to the Rhythm,” exceeded three million on its first day of release –
setting an all-time record for the best first day of streaming of a single
track by a female artist in Spotify history – and topped 20 million in the
first week. The song is the first single from her forthcoming album.
Billboard proclaimed,
“Katy Perry Embraces Her Wokeness -- And It Works…one of music’s biggest stars
is once again dominating conversations.” Katy co-wrote “Chained to the Rhythm”
with Max Martin, Sia Furler, Ali Payami and Skip Marley. The latter is featured
on the track.
Katy made her Capitol
Records debut with 2008’s One of the Boys after signing to the label in 2007.
She cemented her status as a global superstar with the follow-up album, Teenage
Dream (2010). PRISM, her 2013 album, debuted at No. 1 on iTunes in 100 countries
and has sold more than 12.5 million adjusted albums worldwide. With the singles
“Firework” and “Dark Horse” each surpassing the 10 million threshold including
song sales and streams, Katy is the first female artist to earn two RIAA
Digital Single Diamond Awards.
In her 10 years with
Capitol, she has racked up a cumulative 18+ billion streams alongside worldwide
sales of more than 40+ million adjusted albums and 125+ million tracks. She is
the most-followed person globally on Twitter. Katy played to a total of two
million people on the sold-out, 151-date Prismatic World Tour and headlined the
Super Bowl XLIX halftime show, which set a record as the most-watched Super
Bowl halftime show ever.
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