Over the last few weeks,
there had been a spate of small thefts at star-actor Vivek Anand Oberoi’s home.
And as the frequency was going up, from petty cash, food from the refrigerator/
supplies room and even his kid’s toys, the security suspected it to be an
inside job. They finally apprehended the culprit after a well-laid trap,
catching footage of him in the act on CCTV cameras. It was a long-known
associate known to him and the family since over 2 decades and hence before
handing him over to the police, the media was invited over for a statement. At
the meet, the culprit was exposed to set an example. The thief was escorted out
by the constables with a mask, and was finally revealed to be none other than
his old friend, co-actor, Riteish Deshmukh.
This was yet another
innovative marketing stunt pulled off for their forthcoming feature film
‘Bank-Chor’ under Y-Films, the youth wing of Yash Raj Films [YRF]. Speaking on
the same, Vivek Anand Oberoi, “Jahaan jahaan bevaqoof bank-chor honge, wahaan
wahaan unhe pakadne CBI officer Amjad Khan zaroor pahunchega! Thank you
everyone for being so sporting and supporting our mad film.”
Riteish Deshmukh, in
handcuffs and a mask as he was being taken away by the cops in a police van
added, “Iss baar aapki favorite chocolate chura rahaa tha issiliye pakde gaye,
humesha aise nahi hoga. 16D ke April Fool ke baad, there’s a lot more madness
coming your way… Yeh toh sirf shuruwaat hai, sir! See you in theatres, 16th
June… G-B-M-L-R… Ganpati Bappa Morya, Let’s Rock!”
Bank-Chor, starring
Riteish Deshmukh, Vivek Oberoi and Rhea Chakraborty, is a story of 3 idiots
trying to rob a bank and how they pick the worst day possible when everything
starts falling apart. A fun comic thriller directed by Bumpy and produced by
Ashish Patil, it features music by Shri Sriram, Superbia, Kailash Kher, Rochak
Kohli, Baba Sehgal and Shameer Tandon. Bank-Chor is set for release worldwide
on 16th June, 2017.
Film Credits-
Director: Bumpy
Producer: Ashish Patil
Starring: Riteish
Deshmukh, Vivek Anand Oberoi, Rhea Chakraborty, Sahil Vaid, Bhuvan Arora and
Vikram Thapa
Story: Baljeet Singh
Marwah & Bumpy
Screenplay: Baljeet Singh
Marwah, Bumpy, Omkar Sane & Ishita Moitra Udhwani
Dialogues: Ishita Moitra
Udhwani
Background Score: Shri
Sriram & Superbia
Songs: Shri Sriram,
Kailash Kher, Rochak Kohli, Baba Sehgal & Shameer Tandon
Sound: Ganesh Gangodharan
& Sameer Kumar Patra
Costume Designer: Maxima
Basu
Production Designer:
Aparna Raina
Choreographer: Adil
Shaikh & Those Guys Productions
Editor: Saurabh Kulkarni
Director of Photography:
Adil Afsar
Creative Executive
Producer: Nikhil Taneja
Associate Producer:
Aashish Singh
Casting Director: Shanoo
Sharma
About Y-Films:
Y-Films is the dynamic,
vibrant start-up at the intersection of films, creativity and youth culture
that hopes to challenge the norm and detonate boundaries. Giving the youth a
creative outlet and voice that will entertain and unite on film and beyond. A
studio that promises to deliver kick ass content of the youth, by the youth,
for the youth. And be a platform for talent – both on screen and behind the
scenes – that will break and set new rules of story-telling.
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