Multi-platform
network Qyuki is proud to welcome film and singer/songwriter Vipin Mishra into
its musical network. A national award winner and ex-member/guitarist of the
famous band Parikrama, Vipin is a renowned talent in the music space.
For over
two decades, Mishra has composed music for big ticket Bollywood projects such
as Ghayal Once Again, Aurangazeb and much more. In 2017, he wrote and recorded
his first single for his newly launched label with film writer Atul Sabharwal.
The song is titled "Kya Tu Jaane" is released on the Indie label
Notorious. Directed by Atul Sabharwal, the song aims to tug the right strings
with the listeners and will be a collaboration with Qyuki Digital.
The
music video also features The Vipin Mishra Band which plays Indian Contemporary
with a modern twist. The band features famous musical personalities playing a
varied set of instruments such as the saxophone, trumpet, violin and has Vipin
Mishra as the vocal lead.
Sagar
Gokhale, Network Head, Qyuki Digital Media, shares “We are delighted to have a
talented artist such as Vipin Mishra onboard our network. We look forward to a
great collaboration and hope to have much more in the future! His latest
venture Kya Tu Jaane is a perfect start!"
Notorious,
the label and the artist, Vipin Mishra, shares his excitement “Qyuki has always
been an excellent platform for budding as well as established talent to present
their work. I am glad to be a part of Qyuki family and continue producing
soulful music in future. To mark our association, Kya Tu Jaane is a perfect
endeavor as it is a soulful track. I have produced, composed music for many feature
films, and non-feature films, but this is a new step in enhancing my musical
profile.”
Video
Link:
About
Qyuki Digital
Qyuki is
a cross-platform media network across digital, live, TV and film founded by AR
Rahman, Samir Bangara and Shekhar Kapur. The Company uses proprietary
technology and analytics to discover and promote digital superstars and manages
the end to end value chain for them across traditional and new media platforms.
Recently, in association with YouTube, Qyuki launched Jammin- India’s largest
digital musical property, where legendary Bollywood composers and India's top
internet youth icons collaborate to create original tracks. Fronted by
legendary composer and maestro AR Rahman, Bollywood biggies such as Salim
Sulaiman, Clinton Cerejo and Mithoon team up with digital stars SANAM, Shraddha
Sharma, Maati Bani and others
In a
recent ranking by YouTube India, Qyuki had two of the top 3 fastest growing
channels in the country while on Facebook, its' managed talent FunkYou grew
over 1500x to 8 MILLION fans in one year. Qyuki prides itself in being a
creator focused company with SANAM Band, Funk You, Shraddha Sharma, Motorbeam,
and Powerdrift being some of the largest digital brands managed by Qyuki. The
Company's Agency business has also executed some of the largest branded content
projects with clients like Coca-Cola, Olx, VW, Mercedes-Benz, Colgate,
Moneycontrol amongst others.
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