Big Bang Music, a new-age
pop culture company brings together the worlds of glamorous and intoxicating
urban Punjabi pop music with punchy and powerful English hip-hop, Out of Love
is a celebratory breakup anthem unlike anything we’ve seen before. Delving into
themes of heartbreak, betrayal, and empowerment, it’s as infectious a track as
it is intimate. Composed by Raashi and produced by Hiten, who previously
produced the mega-hit Jugnu, ‘Out of Love’ is bound to be a summer anthem to
remember! The song’s release is accompanied by a psychedelic visualiser that
showcases these stunning artists not only singing their anthem but having a
great time while doing so.
In the past few years,
Punjabi pop music has taken off like no other genre in the subcontinent. With a
slew of artists dominating the charts both domestically and internationally,
the sound is now truly a global phenomenon. Reinventing herself at Big Bang
Music, Raashi Sood, is quickly making a name as a leading female artist in the
space.
The English teacher from
Ludhiana is probably better known as a prolific pop singer with sleeper hits
and collaborations with The PropheC, Mickey Singh, and Manni Sandhu, as well as
a Bollywood fusion video with Sonakshi Sinha already under her belt. Having
even been featured on ‘The Kapil Sharma Show’, Raashi Sood's almost fairytale
ascent is an aspirational journey to remember. While Punjabi pop may be all the
rage today, the dearth of female talent in the space makes her rise all the
more important to watch out for.
Sharing her thoughts about
the song, Raashi Sood, comments, “I had an absolute blast singing Out of Love
and working with a trailblazer such as Raja Kumari. While the sound is
energetic and peppy, we’ve tried to convey feelings of heartbreak, longing, and
love throughout the track. I’m thankful to Big Bang Music for giving me the
platform to reach out to music lovers all across the world and look forward to
more of such collaborations in the future.”
Today, her career ascends
to even more stratospheric heights through a landmark record with a bona fide
hip-hop megastar in Raja Kumari.
Raja Kumari’s status in
the industry is only growing by the day. Already having done a few notable
collaborations with massive Indian Artists like the late Siddhu Moosewala, and
DIVINE, she’s no stranger to this world. With her music being featured in Marvel’s
latest Disney+ project ‘Ms Marvel’, there’s no doubt that she’s reaching
audiences across the globe.
The Indian-American rapper
and singer Raja Kumari mentioned, “When I first heard the record, I fell in
love with the melody, the lyrics, and the emotion. After I found out that
Raashi is a school teacher by day and a pop star by night, I was so inspired to
do the song! When we went into the studio, we just vibed on the record and
really made it something special. I think this shows a softer side of me, a
different side of me and I just hope that everyone enjoys what we’ve made. For
me, it's the song of the Summer."
Commenting on the latest
release, Gaurav Wadhwa, Co-Founder, Big Bang Music said, “In our 2022 avatar we
were keen to explore fresh sounds and never seen before collabs that empower
female expression. We’re so proud to create a record as ground-breaking as this
in the industry today. For us, Raashi Sood is an artist who’s bound to be a
household name and we’re doing all that we can to help make that happen in the
best way possible.”