CINE STAR DEEPIKA PADUKONE TO HAVE SESSION ‘FINDING BEUTY IN PERFECTION’ WITH FICCI LADIES ORGANSIATION (FLO) ON SEPTEMBER 8 IN NEW DELHI

FICCI Ladies Organisation (FLO), the women business wing of trade body FICCI is  organised a very interesting session with Deepika Padukone, one of the topmost actresses in India and recipient of several awards, including three Filmfare Awards on September 8, 2018 in New Delhi .

Cine star Deepika Padukone features in listings of the nation's most popular personalities, and Time named her one of the 100 most influential people in the world in 2018.

Alongside her acting career, Padukone has written columns for an Indian newspaper, is a prominent celebrity endorser for brands and products, and is vocal about issues such as feminism and depression. She has designed her own line of clothing for women and is the founder of the Live Love Laugh Foundation, which creates awareness on mental health in India.

The session very aptly titled “Finding Beauty in Imperfection”, with Anna Chandy in conversation with Deepika Padukone. Anna Chandy Chairperson of Deepika Padukone’s ‘The Live Love Laugh Foundation’,stood by Deepika’ s side while she battled with her mental health   as her therapist, as her guide and as her mentor. She is the country's first supervising and training transactional analyst, who today dons the hat of chairperson of the Deepika Padukone-led Live Love Laugh Foundation. She is also certified in neuro-linguistic programming and art therapy.

As a part of its activities, FLO brings together women achievers for interactive sessions on breaking through challenges, beating the odds, walking the pathways of courage and playing the role of inspirational role model for women around the globe.

FLO President, Pinky Reddy said, “It is undeniable that mental health is often missing from public health debates even though it's critical to holistic wellbeing. It is high time that we break away from the stigma that mental health issues carry with it. Who else could be more apt than Deepika Padukone for an interactive session on finding beauty in imperfection and creating awareness on the importance of mental well-being as much as our physical well-being.”

“FLO is the most apt platform to connect, learn and grow. We recognise the success stories of women who breaks all stereotypes and provide a platform for the members to be inspired by them. An immensely passionate and fearless woman, with grit and determination and an icon of inspiration for each one of us– Deepika Padukone is a real life hero and a winner in the journey of life. FLO salutes her indomitable spirit and unsurpassable courage”, Pinky Reddy added.   

Deepika wins the race with highest followers on Instagram

To be called an ‘A-lister’ in the showbiz industry, a celebrity needs to have a stupendous box office collection and enormous fan following. Well, setting a benchmark in both the zones, Deepika Padukone has proved that she is not one among the run of the mill. 

On one hand she is winning over millions of hearts with spellbinding performances in Bajirao Mastani, ye Jawani Hai Deewani and the upcoming magnum opus Padmavati, while on the other she knows how to keep up her fan following. Recently, the actress was found to be the most popular bollywood star on Instagram as well as the most followed Asian woman on twitter. 

Beating her contemporaries like Katrina Kaif, Alia Bhatt and Shraddha Kapoor, Deepika bagged the spot. What’s interesting to note is the fact that she has the least number of posts comparatively, yet the maximum followers, which is approximately 20 million. 

All the social media accounts of actress, ranging from Instagram, twitter to face book, are handled by her PR firm. Owing to the fact, one rarely can spot any personal posts on her account. Yet the feeds are publicized in a way that it reaches to the largest section of the social media users. On the other hand, Priyanka Chopra, giving a cut throat competition to the Padmawati star prefers to stay in direct touch with her fans and manages her accounts at the personal level. 

Commenting on the existing scenario, digital media expert Subin John, owner of smdude.com says, “Just creating an account is not enough. It needs to be in the reach of the people as well. These days, celebrities hardly get time to keep their fans updated about their activities but one cannot ignore the fact that to prevent the fans from losing interest, the celebrity needs to make them feel available by sparing few minutes in a day at least. If not so, a PR team can be hired to keep the followers engaged. That’s the golden rule to sustain here.” 

Understanding the tricks and tactics to be in the top-charts, these actresses have mastered the art of ruling over the hearts of their fans.