Deepika - turns styles Desi Boyz

Deepika Padukone has styled herself in Rohit Dhawan’s DesiBoyz
Deepika Padukone is one of the most stylist youngsters ofour industry. At the young age of 24, her style speaks of fun at the same timeof elegance. She dresses with lot of elegance, style and oomph. 
For Rohit Dhawan’s Desi Boyz, she takes her style statementto yet another level.  Since she plays a young beautiful girl, she personallytook interest, sat with the stylist and worked on her wardrobe.  She wanted herlook to be very similar to what she is in personal life. 
Deepika will come across a young fashionable girl in thefilm and her appearance is quite similar to her real life look. Thus sheproposed her styling to be very similar to personal dressing style. 
If sources are to be believed Deepika incorporated certainamount of her personal taste to original styling that was designed for her inthe film. Deepika has made a mark of her own as far as films and styling areconcerned and believes in comfortable sense of style.
Her inputs for her look and styling in film weren’trestricted just to suggestions but she also shared some of her personal collectionfrom her wardrobe to enhance the appearance and feel.
She worked very closely with the style team of Desi Boyz.

Vidya Balan really loves your local saree walla !

Yes you have read it correctly Vidya Balan will be wearing a sareepurchased from a local shop while traveling to your city for promoting hernext film, The Dirty Picture.
Since the promos have gone on air, everyone has been raving about VidyaBalan’s look in The Dirty Picture especially the one where she is wearing a redsaree. It is alleged that she is playing the sexy Silk Smitha, whose life wentthrough a lot as part of the industry.  
Now, the news is that Vidya Balan will be wearing a local Sareepurchased from a famous local shop and will also get a blouse stylized by alocal dharji. She will ask the local dharji to style the blouse which is thecurrent famous style in this city.
Vidya Balan is traveling with to your city in next two weeks and wantsto dress in a local saree, she is very clear that it has to be red in colour andthe design has to be famous local design.
Official spokesperson of The Dirty Picturesconfirms “Vidya Balan is extremely excited to visit the city and wear a locallyhandmade saree available at a local shop. Her saree look has become a huge rage.What’s most interesting that she would be also asking a local dharji (tailor)to make her blouse to go with the saree. We are getting in touch with localshops and dharji to decide on the saree.”

Justin Timberlake back with a unique action thriller!

It’s a race against time for Justin Timberlake and Amanda Seyfried who star in Fox Star Studios’ gripping thriller ‘IN TIME’. The action flick transports you to a world where ‘Time’ has literally replaced money as currency! 
Timberlake stars as Will, an almost broke worker who meets up with Sylvia (Seyfried) a rich heiress. The pair are fugitives and embark on a journey that is fraught with danger and excitement, to escape the law and bring down the corrupt system.
Director Andrew Niccol’s skill in bringing together big action set pieces and big ideas in unexpected ways, in fantastical yet recognizable worlds is in full evidence in the film. “IN TIME is an action thriller,” Niccol points out. “I think people can enjoy it on that level. They’ll go for the stunts, action, car chases and to see Amanda Seyfried wielding a gun, which she does brilliantly!”
Timberlake says, “There are so many elements that make this film really cool. The design has a lot to do with that -- from the special effects to the costumes and the entire world that Andrew created. But at the end of the day it’s an underdog story, it’s a hero’s story and it’s really about the human condition. I think it’s an emotional film at its core and I’m proud to be a part of it!” 
Catch this incredibly entertaining, fast paced thriller in Indian theatres on November 4.

Producer Sajid Nadiadwala spends a whopping 5 crores on a single set for Housefull 2

Producer Sajid Nadiadwala spends a whopping 5 crores on a single set for Housefull 2
Outdoing himself with every film he produces, Sajid Nadiadwala has supposedly put in a whopping 5 crores to reconstruct the famous Burglhey Palace in London at Filmistan Studios,Mumbai for a couple of scenes in his forthcoming venture Housefull 2.
After having sat on the script of the film, like he does with all other NGE productions,the producer wanted to recreate the sets with specific detailing in its structure and palate of colors sparing no cost,since the climax of the film as well as a song is to be shot in the interiors .
Confirms Sajid Khan “The set is so unbelievably real that I sometimes feel I’m inside the UK castle we shot in August. The primary reason of putting up a set was because of the action and pyrotechnics which obviously were forbidden to do in the real castle as it was a heritage monument.”
The producer is no stranger to constructing monstrous sets for his films.The entire town was created on sets for his film Mujhse Shaadi Karogi 
Says producer Sajid Nadiadwala “All NGE films have been larger than life –And since I’ve sat on almost all the scripts of the films I’ve produced ,I do not compromise on aesthetics and visuals that could add to a scene –We’ve spent an approximate 5 crores for his particular set –In ways I want to discourage piracy ,I rather have audiences come to a theatre to watch my films for its larger than life visuals then illegally downloading it –“

Ra.One has a good diwali at the box office

Shah Rukh Khan's Ra.One (Hindi), despite bad reviews, has had a successful extended five-day weekend at the domestic box office, earning around Rs 81 crore net as per boxoffice India estimates. The regional versions clocked around Rs 4.50 crore net, thereby taking the total to Rs 85.50 crore.
Ra.One overdose...has paid off!
According to boxoffice India, the Hindi version fell around Rs 4 crore short of the total set by Bodyguard which also had an extended five-day weekend. Bodyguard yielded Rs 86.10 crore (all-India net collections) in its first five days.
The dubbed version in Tamil got a decent opening at the Tamil box office. The collection of the multilingual film was slowed down due to other Kollywood releases like Vijay-starrer Velayudham and Surya's 7aam Arivu. The movie was largely affected by Velayudham and 7aam Arivu, as they occupied 400 screens in Tamil Nadu.
SRK turns 'Ra.One' to marketing gold
Eros International, the co-producers of the film, is however elated with Ra.One's performance at the box office and is laughing their way to the bank. An official statement from Eros International states that Ra.One, which released across theatres worldwide on 26th October 2011, has set a new record at the Indian box office by earning a gross of Rs 170 crore worldwide in the opening weekend (first five days of release).
Ra.One has triumphed at the box office with an incredible weekend gross collection of Rs 137.25 crore (net collection of Rs 96 crore) in India and Rs 32.75 crore overseas.
"The financial success of Ra.One demonstrates the efficacy of our movie monetization model and the unparalleled strength of our marketing and distribution network both in India and globally. Ra.One is a profitable venture and the performance is as per our expectations," says Kamal Jain, Group CFO, Eros International Media.
Jigar Shah, Sr VP and Head of Research at Kim Eng Securities that tracks Eros International which is listed on the BSE stock exchange, says: "Eros has already made a profit of Rs 35 crore after the first five days. The film should certainly run for another 1 week in the cinemas." 
It must be kept in mind that with the Eid holiday coming up next week and no other major film releases, Ra.One stands to have a good extended run at the box office for one more week.
Ra.One, the Sci-Fi super hero thriller, was made for a budget of Rs 150 crore. But unfortunately the film lacks in a good script. The visual effects of the film are good but not out of this world. It's quite a mix of Ironman, Terminator, X-Men all put together. Probably, that's one of the reasons why the producers went all out to promote the film.
The producers, Eros International and Red Chillies, embarked on 360-degree global campaign which had never been attempted by any other Bollywood film. The film tied up with in excess of 25 brands for an amount of Rs 52 crore. These brands include Sony PlayStation, YouTube, Nerolac, McDonald's, Western Union Money Transfer, UTV Indiagames, Videocon, Nokia, Coke, ESPN Star Sports and Cinthol amongst others.
The marketing hype paid off well and the producers recovered a little over Rs 100 crore even before the film released by selling all the necessary rights such as cable and satellite rights, music rights and the marketing rights.
"Ra.One has also been able to set a new benchmark in terms of brand tie ups and merchandising. With Volkswagan, McDonalds, PlayStation and Tag Heur amongst its partners it has opened up a whole new areas of funding and cross promotion. Through pre-licensing of rights and the strong theatrical advances and collections till date, we have already recovered our investment," explains Jain.
Eros expects that the international exposure of Ra.One will continue to grow in the coming months as it continues to take the film to many more countries. The film is scheduled for theatrical release in the first quarter of 2012 across several territories including South Korea, Hong Kong, Taiwan, Russia, Lebanon, Jordan, Syria and Palestine, Brazil, Spain, Italy and Greece.
                                                                                                              courtesy- Business Today