PIX PREMIERE NIGHTS - 10 cities, 2000 premiere invites…the biggest ever premiere in India

 

~Watch ‘THE AMAZING SPIDER-MAN 2’ before anyone in India does~

 Sony PIX, India’s premium Hollywood movie channel is geared up for yet another dose of blockbuster AMAZEMENT! The channel is all set to engage, excite and entice with the BIGGEST PREMIERE EVER for its viewers on April 30 as PIX PREMIERE NIGHTS - ‘THE AMAZING SPIDER-MAN 2’ hits the theatres.

Stand a chance to win exclusive premiere invites for the biggest blockbuster of the year from the house of Sony Pictures Entertainment, courtesy - Sony PIX.

From April 4^th, a TAB on Sony PIX Facebook page will give the fans a chance to enter the contest and win tickets to watch the action - packed movie on April 30, two days before America and a day before anyone in India does. Viewers can also enter the contest by giving a missed call on 0-90242-90242. 2000 tickets will be up for grabs as the contest will be run in 10 cities (Mumbai, Delhi, Gurgaon, Kolkata, Bangalore, Pune, Hyderabad, Ahmedabad, Lucknow and Chennai). This is the biggest premiere ever conducted by any English Movie Channel and probably by any studio for a theatrical release.

PIX PREMIERE NIGHTS, is a unique proposition for the viewers to exclusively watch the premiere of the latest Hollywood movies before its theatrical release in India. Sony PIX will present this exclusive opportunity to its viewers to experience the thrill of a Hollywood blockbuster movie a day before its release in Indian theatres. The lucky few who win this contest stand a chance to win couple invites to the exclusive premiere of the web - slinging summer blockbuster movie THE AMAZING SPIDER-MAN 2.

Commenting on this initiative, Saurabh Yagnik, EVP & Business Head, Sony PIX says, “Staying true to our brand promise- Stay Amazed, PIX PREMIERE NIGHTS is back to give its viewers a chance to watch mega blockbusters before India does. With 1.7 million fans on Facebook and the highest engagement rate in the category, between 12-13% , we are delighting our viewers by engaging and offering 2000 premiere invites across 10 cities to watch ‘The Amazing Spider-Man 2’ before India does. It’s one of a kind experiential marketing initiative and thrives on innovation and feeling of ‘AMAZEMENT’. Premieres across 10 cities is truly one of a kind by any English movie channel in India”. 

PIX Premiere Nights is presented by Snapdeal.com.  

Get ready for the biggest amazement with PIX PREMIERE NIGHTS and watch THE AMAZING SPIDER-MAN 2 before anyone in India and America does only with SONY PIX

RIO 2 Bags 2nd Biggest Animation Opening of all time!!

The hugely anticipated animation sequel RIO 2 which released on 11^th April has garnered the 2^nd biggest opening for an animation of all time, including Bollywood, after Ice Age 4!!

The fun family entertainer bagged RS 5.7 Crores gross (4 Crores net), more than twice the opening of Rio 1 and the 3^rd biggest opening for 2014 for any Hollywood film!!!

Thanks to the tremendous word of mouth and positive critical acclaim, Saturday showed a jump of more than 100% over Friday, with a further jump of 50% on Sunday!!

With the exams over and summer vacations begun, families and youth alike are flocking theatres to catch RIO 2.

 Rio 2 brings back the lovable, eccentric characters from the 1^stpart in an even wilder, rib tickling and more colorful adventure with all-star voice cast, led by Oscar nominees Anne Hathaway and Jesse Eisenberg, Oscar and Grammy®-winner Jamie Foxx, acclaimed musical artist will.i.am, funnyman Tracy Morgan, Oscar nominee Andy Garcia and Grammy winner Bruno Mars!! And if you are a true Bollywood fan, then Rio 2 in Hindi has our very own B-town icons Sonakshi Sinha and Imran Khan as the Hindi voices for Blu and Jewel!

So go book your seats today and enjoy with your loved ones the most enjoyable family film of this year! 

YRF ANNOUNCES ITS RENEWED MOVIE SLATE

YASH RAJ FILMS is happy to renew its slate of forthcoming films for 2014 & 2015. These dates supercede the ones announced earlier for some of the films.

MARDAANI                                                        

22 August, 2014

Shivani Shivaji Roy is an astute cop working in a Mumbai Crime Branch unit. Deft at picking up hidden clues and fearless in confronting hardened criminals, Shivani stumbles on a case that will change her life forever.

Starring Rani Mukerji in the lead, playing the role of a cop for the first time, the raw and gritty film will be a distinct departure from Pradeep Sarkar’s style of filmmaking.

Directed by Pradeep Sarkar and Produced by Aditya Chopra

DAAWAT-E-ISHQ                                              

05 September, 2014

A deliciously romantic coming together of Gulrez “Gullu” Qadir (Parineeti Chopra) a Hyderabadi shoe-sales girl disillusioned with love because of her encounters with dowry-seeking men; and Tariq “Taru” Haidar (Aditya Roy Kapoor) a Lucknawi cook who can charm anybody with the aroma and flavours of his biryani and kebabs.

Starring Aditya Roy Kapoor and Parineeti Chopra

Written & Directed by Habib Faisal and Produced by Aditya Chopra

Music by Sajid-Wajid and Lyrics by Kausar Munir

HAPPY NEW YEAR

Diwali, 2014

An action-packed musical heist.

Starring Deepika Padukone, Shah Rukh Khan, Abhishek Bachchan, Boman Irani, Sonu Sood, Jackie Shroff & Vivaan Shah

Directed by Farah Khan and Produced by Red Chillies Entertainments Pvt. Ltd.

Music by Vishal-Shekhar and Lyrics by Irshad Kamil

Distributed worldwide exclusively by YRF

KILL DIL                                              

14 November, 2014

Once upon a time in North India, two killers – Dev (Ranveer Singh) and Tutu (Ali Zafar), roamed free. Abandoned when young and vulnerable, Bhaiyaji (Govinda) gave them shelter and… nurtured them to kill. All is normal in their lives until destiny throws free spirited Disha (Parineeti Chopra) into the mix. What follows is a game of defiance, deception and love.

Starring Ranveer Singh, Ali Zafar, Parineeti Chopra and Govinda

Directed by Shaad Ali and Produced by Aditya Chopra

Music by Shankar-Ehsaan-Loy and Lyrics by Gulzar

TITLI                                                          

TBD

In the badlands of Delhi's dystopic underbelly, Titli, the youngest member of a violent car-jacking brotherhood plots a desperate bid to escape the 'family' business.

His struggle to do so is countered at each stage by his indignant brothers, who finally try marrying him off to 'settle' him.

Titli, finds an unlikely ally in his new wife, caught though she is in her own web of warped reality and dysfunctional dreams. They form a strange, beneficial partnership, only to confront their inability to escape the bindings of their family roots.  But is escape, the same as freedom? 

Starring Ranveer Shorey, Amit Sial and introducing Shashank Arora

Directed by Kanu Behl and Produced by Dibakar Banerjee

DETECTIVE BYOMKESH BAKSHY!     

13 February, 2015

In a contemporary interpretation of war torn Calcutta during the 1940’s, the film follows the first adventure of Byomkesh (Sushant Singh Rajput), fresh out of college, as he pits himself against an evil genius who is out to destroy the world. It’s his wits against the most villainous arch criminal the world has seen, in a world of murder, international political intrigue and seduction.

Starring Sushant Singh Rajput

Directed and Produced by Dibakar Banerjee

BANK-CHOR

06 March, 2015

A comic-caper, that tells the story of 3 morons trying to rob a bank who pick the worst day possible when everything that can go wrong, goes wrong and how they’re inadvertently caught in the crossfire of cops, industrialists and corrupt netas.

Starring Kapil Sharma

Directed by Bumpy and Produced by Ashish Patil

A Y-Films Production

DUM LAGA KE HAISHA

24 April, 2015

From overcoming his fear of the English language to dealing with an overbearing father, Prem (Ayushmann Khurrana) discovers that his oversized and mismatched wife, Sandhya (Bhumi Pednekar), who he thought was a spanner in his business and life, will actually lead him to something quite cool.

Starring Ayushmann Khurrana & Bhumi Pednekar

Directed by Sharad Kataria and Produced by Maneesh Sharma

Music by Anu Malik

FAN

14 August, 2015

Shah Rukh Khan, the man unarguably with one of the greatest fan following globally, will now play the role of being the biggest fan himself in the forthcoming movie. 

Starring Shah Rukh Khan

Directed by Maneesh Sharma, Produced by Aditya Chopra and Written by Habib Faisal

First Look of Sony Entertainment Television’s Upcoming Show 'Encounter'

SWING MEDIA SPECTRUM'S TWO MUSIC ALBUMS RELEASED BY T-SERIES Shaan, Roop Kumar, Javed Ali, Vinod Rathore & Sadhana Saragam together in "WOH SAPAN TUMHI TOH THAY"

In a subtle soiree , held on 14^th January 2014 and attended by eminent film directors Mr. Prakash Jha and Mr. Anil Sharma along with top playback singers Shaan, Sadhana Sargam, Roopkumar Rathod, Javed Ali and Vinod Rathore, T-series has released two music albums, produced by Swing Media Spectrum: ‘WOH SAPAN TUMHI TOH THAY’ (romantic) and ‘VAR DOH’ (devotional). The melodious songs are taken from the poetry book ‘POOJA KAROON YA PYAR KAROON’ written by Mr. Ajit Sinha. The music for both the albums is composed by Zulfqar Ali and arranged by Kapil Gupta.

 The videos are directed by Atul Gupta.

Rarely we come across such people who, even while discharging their duties efficiently on responsible Govt. posts, are still able to keep alive the artist within. Mr. Ajit Sinha is one such wonder who penned the lyrics for such soothing songs. His first collection of poetry ‘LE CHALO USS PAAR’ was received well in the literary world. It was during the creation of his second book ‘POOJA KAROON YA PYAR KAROON’, that Swing Media Spectrum recognized the potential of his poetry and hit upon the idea of translating his poetry into a musical work – an audio-visual extravaganza of songs and videos!

 The first album ‘WOH SAPAN TUMHI TOH THAY’ contains 10 romantic tracks rendered by Shaan, Sadhana Sargam, Roopkumar Rathod, Javed Ali and Vinod Rathore along with a few blossoming singers. The second album is ‘VAR DOH’, a collection of 8 devotional songs rendered by Jyotiraman Iyer. DVDs containing the music videos of both the albums were also released.

On this occasion, music arranger Kapil Gupta who has worked with stalwart music composers said, “The real challenge in the music arrangement of these songs was to match the depth and timelessness of the lyrics in the orchestration as well, with a totally new sound design that would be contemporary, yet not compromising the classy expression of the lyrics! Something equally appealing to all the classes and generations.”

Director Atul Gupta, who has many music videos, animation and corporate films for the MNCs to his credit said, “Making the videos of these songs was a ‘never-before’ experience for me. The amalgamation of lyrics, with all the unique fragrances of lovely emotions coming straight from the lyricist’s heart and the rich music became very demanding visually. But this challenge turned into a creative pleasure as the lyrics themselves suggested the visuals and the music led to the shot divisions and cuts.”

The audio CDs and DVDs of these two music albums are available on all leading music stores worldwide.

By SWING MEDIA SPECTRUM, MUMBAI.