Taking forward its commitment to the cause of
‘Preserving & Nurturing Cinematic Culture & Heritage’, Osian’s is
partnering with the IFFA Foundation and will present Celebrating Cinematic
Heritage: Conversation, Exhibition & Auction at the IIFA Awards which will
be held at Hotel Marriott Marquis Queen’s Park in Bangkok (Thailand) from 21st-
24th June 2018. This
event is expected to significantly help increase the awareness and boost
efforts towards preserving and nurturing India’s cinematic heritage, especially
its rare and vintage publicity material and memorabilia.
Regarding the collaboration with IIFA, the
Chairman of the Osian’s Group, Neville Tuli, commented: “It is critical that
leading institutions with common objectives and values work together wherever
possible. IIFA has built a wonderful and vibrant global platform, and we are
very pleased that it is focusing on the preservation of India’s cinematic
heritage. For 25 years we have
focused our energies and work on taking forward this cause, having built the
world’s largest archive and library for the Indian and world cinemas and arts.”
In this connection, Neville Tuli will take part in a conversation with the Film
Fraternity on Preserving & Nurturing Cinematic Heritage and Culture at The
Great Hall of Hotel Marriott Marquis Queen’s Park in Bangkok on 23rd
June 2018 at 3 pm. Indeed
the focus of the conversation will be on how we can radically influence and
inspire the Indian film fraternity and general public towards a greater love,
respect and participation towards many critical aspects concerning the
evolution of India’s cinematic culture and its heritage, especially the very
rare and fragile paper-based materials.
In 2014, Mr Tuli
commenting on the larger heritage preservation needs, stated: “It takes at
least 10 years to build anything of consequence in its
first form. Today, no one throws away the publicity material, but instead so
many are seriously thinking about building museums, archives and libraries for
their collections. Many wish to participate and help preserve this critical
aspect of India’s cultural heritage, as
over 90% of everything has been destroyed forever. The
fragile nature of paper and the obsession with the present moment, so
disrespecting our histories and the work of previous generations, means we have
very little time left. Still the scale of the passion and commitment required
is lacking. Unless the film fraternity, especially the younger generation
recognizes this responsibility, the fact will be that the world’s largest film
industry will have the world’s smallest collection of itself in physical and
digital terms.”
As is the hallmark of any of Osian’s exhibitions &
auctions, this auction too offers a uniquely curated content of film
memorabilia spanning more than a hundred years of India’s cinematic history.
The auction will focus on first release original one sheet, half sheet and six
sheet film posters; photographic stills mounted on lobby cards; hand painted
collage show cards; song synopsis booklets, heralds, glass slides and other
kinds of rare memorabilia and publicity materials. Select items offered in the
auction will be on public exhibition in Bangkok and the Mumbai Press Preview.
Since this is a non-profit making auction, no Buyer’s Premium will be charged
by Osian’s. The terms of consignment are as follows: 60%
of Hammer Price goes to the consignee and 40%
to the non-profit institutions of the choice of Osian’s and IIFA after basic
organisation costs have been reimbursed. Osian’s has chosen the non-profit
entity iACEi (Council for Indian Arts, Culture, Education and Its
Infrastructure) and IIFA the IIFA Foundation. Unsold lots, if any, shall be
duly returned to the consignor within two weeks of the auction.
About Osian’s and Osianama.com
Osian’s, India’s foremost arts and cultural
institution & auction house was established by Neville Tuli in 2000
after clearly recognizing that integrating creative, educational and corporate
responsibilities into a radically new model was essential, as charity alone was
inadequate to take forward the financial obligations critical to develop a
quality-conscious infrastructure. Since its incorporation, Osian’s has organized
over fifty art & cultural auctions, many exhibitions, the highest quality
publications, with immense influence on the global markets for the fine &
popular Indian arts, film memorabilia and cultural artefacts.
In 2015 after twenty
years of unrelenting effort towards researching & preserving artistic,
cinematic & cultural heritage, Osianama launched osianama.com, an ambitious
online knowledge-base with a vision to become a leading Learning and
Educational Platform for the Indian Arts, Cinema and Cultural Heritage. It has
taken nearly three years of effort to finally begin the public interface of
sharing this world-class platform with the world, on new terms of research and
study.
This project will be further taken forward with
the public opening of the Osianama Research Center, Library and Archive in New
Delhi during October 2018 with the focus
on ‘INDIA & THE WORLD’ with Cinema and the Fine & Popular Arts at the
heart of the global institution and its knowledgebase and collection. Plans are
also being finalized for the return of the much loved and respected
international film festival Osian’sCinefan during the 2019-20 season.
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