Friday, June 22, 2018


The Biggest Celebration of Indian Cinema, the NEXA IIFA Awards Styled by Myntra returns to Amazing Thailand for the 19th edition, exactly after a decade as Bangkok gets a chance to get closer to the stars and experience the potpourri of the Indian movie culture. Hindi Cinema’s finest talents, global dignitaries, world media, and cinema enthusiasts from across the globe will descend on this vibrant metropolis as the spectacular extravaganza gets underway at the Siam Niramit, the crowning jewel in Thailand’s heritage, art and culture.

From London to Malaysia, Johannesburg, Tampa Bay, Singapore, Amsterdam, Dubai, Yorkshire, Thailand, Macau, Colombo, Spain, Toronto and New York, IIFA has been on an engaging journey leaving its footprint across the globe as it continues to create and promote a distinct identity for the Indian film industry internationally. With this year’s edition, Bangkok joins a select few cities to have the honour of hosting the coveted IIFAs more than once.

Commencing the highly-anticipated 19th edition of NEXA IIFA Awards Styled by Myntra with the IIFA Weekend Press Conference at the Marriott Marquis Hotel were various notable dignitaries, members of the media and renowned film fraternity members with a stellar line-up of Bollywood megastars such as Anil Kapoor, Dia Mirza, Varun Dhawan, Kriti Sanon, Arjun Kapoor, Kartik Aaryan, Rekha, Karan Johar, Riteish Deshmukh, Nushrat Bharucha, Ayushmann Khurrana and Anupam Kher.

The celebrations continue as the dynamic duo of Kartik Aaryan and Ayushmann Khurrana team up as hosts for the first-time ever at the magnificent IIFA Rocks 2018.  This year’s edition promises to be an unforgettable amalgamation of music, fashion and entertainment befitting the largest film industry in the world. The extravaganza will see acclaimed Bollywood music director-singer Pritam perform a never-before-seen medley with talented singers including Sreerama Chandra, Amit Mishra, Shalmali Kholgade, Antara Mitra, Nakash Aziz and Nikitha. Bollywood’s “Sonu ke Titu ki Sweety” Nushrat Bharucha is all set to mesmerize the audience with her energetic performance at IIFA Rocks. Pulling off another coup, the evening will witness a rare performance from one of television’s biggest stars, Mouni Roy (of ‘Naagin’ fame) as she returns to the IIFA stage after two years.

Adding another interesting facet, India’s leading destination for fashion online, Myntra in collaboration with renowned Indian fashion designer Vikram Phadnis is all set to add glitz and glamour at IIFA Rocks. IIFA Rocks 2018 will also witness the felicitation of the winners in the technical categories. Celebrated designer duo Shantanu & Nikhil would be showcasing their collection extraordinaire inspired by the NEXA brand values, design and colours.

The grand finale, the star-studded NEXA IIFA Awards Styled by Myntra will see the celebration of Indian cinema as the winners in the Popular Category are presented with the mesmeric golden IIFA statuette. The charismatic duo Karan Johar and Riteish Deshmukh will be seen hosting the awards night. Bangkok will witness some power-packed performances by Bollywood superstars Ranbir Kapoor, Varun Dhawan, Shraddha Kapoor, Arjun Kapoor, Bobby Deol, Kriti Sanon, Kartik Aaryan and Lulia Vantur. With excitement growing across the world, the legendary actor Rekha is sure to leave audiences spellbound with her ethereal performance at the grandiose event. 

Addressing the media, Wiz Sabbas Joseph, Co-founder & Director, Wizcraft International said, “The IIFAs travel the world bringing people and cultures closer together. We are delighted to be returning to Bangkok after a decade to once again create a mega Indian celebration. With the star-studded line-up that we have this year, Indian movie fans are in for a treat like never before as Rekhaji’s performance brings forth a sense of nostalgia and elegance to an event brimming with youthfulness.”

Commenting on the occasion, Rekha said “Coming back to IIFA and performing on the grandest stage of all in the beautiful city of Bangkok feels ethereally wonderful. IIFA 2018 is going to be an unforgettable, magical and once-in-a-life time experience for Indian Cinema fans worldwide.”

Sharing his thoughts, Ranbir Kapoor commented, “IIFA Bangkok holds a very special place in my heart, I won the best debutante award at IIFA 2008 in Bangkok. The 19th Edition of IIFA Weekend And Awards is going to be a great one and I am eager to connect with my fans and look forward to giving a power-packed performance.”

Commenting on the occasion, Karan Johar said, “I was privileged to be at the Millennium Dome in London when the IIFAs were born and I’ve participated in the journey across the world. My father and I have been part of the IIFA Advisory Board and share the passion to take Indian cinema across the world. The impact of the IIFAs can be felt in the growth of distribution and film incentives in key markets around the globe. I wish the IIFAs well and more power to the organizing team of Wizcraft.”

Commenting on the association, Dia Mirza, UN Environment Goodwill Ambassador, said, “I am glad that IIFA has joined the global movement to ‘Beat Plastic Pollution’.  IIFA’s tremendous reach to audiences across the world will help us build awareness on the need for us to discontinue the use of ‘Single Use Plastics’ and become conscious consumers of plastics. The planet is facing large-scale plastic pollution that is choking our cities, polluting our air, soil, waterways, also destroying marine life and entering our food chain. With IIFA as our partner, our message will be heard and the message is clear, Say NO to single use plastics, ‘If you can’t re-use it, refuse it.’”

Commenting on the occasion, Varun Dhawan said, “IIFA has always held a special place in my heart but that bond became even stronger after Wizcraft and IIFA offered me a chance to pay tribute to my father’s legacy through a special performance last year. I am very excited to put on an amazing show for everyone in Bangkok.”

Commenting on the partnership, Mr. R.S. Kalsi, Sr. Executive Director, Marketing & Sales, Maruti Suzuki India Limited said “Our country is changing at a rapid pace and so are the aspirations of our new- age customers. The sophisticated, discerning and highly ambitious customers want to enjoy higher level of experiences when they are buying a car. At NEXA we are providing them just that by offering them the best car buying experience that meets global standards. There’s no denying that Indian Cinema today has made its global mark with innovative ideas, great technology, and a creative outlook. And IIFA, being the global flag bearer of Indian films recognises and honours this talent. That’s why IIFA is such a perfect fit with NEXA’s vision. As partners for 4 years, we have grown together to provide audiences more exciting and innovative experiences.”

Speaking on the association, Gunjan Soni, Head, Jabong and CMO-Myntra, said, “Myntra brings the best of global brands and fashion and IIFA brings best of Bollywood. We have received overwhelming response from SEC A TV viewer population with strong affinity to online fashion shopping in the last 1 year. Myntra-IIFA association brings a strong confluence of Fashion and Bollywood to Myntra platform making global fashion accessible to our consumers. The experience of shopping the exclusive IIFA line designed by Vikram Phadnis, on Myntra while the show is on will allow the Myntra consumers to engage with fashion like never before.”

In its continuing campaign about women empowerment, IIFA partners Woosh Washing Expert using the voice of celebrity to share a message with the world: Barabari Ghar Se Shuru- Equality begins at home. The IIFA stars are being invited to speak to their fans about the need for sharing the work load at home.

Commenting on their association, Mr. Yogesh Jain, Managing Director, Woosh Washing Expert said, “We’re glad to announce Woosh Washing Expert as a Proud Cause Partner of IIFA 2018 for the second consecutive year. As we believe in the power of gender equality and women empowerment, we’re proud to support the cause- Equality Begins At Home”. Let’s all support ‘Barabari Ghar Se Shuru’.

Andre Timmins, Director- Wizcraft International, the producers and creators of the IIFAs said, “The 19th edition is all set to recreate the magic of IIFA in Thailand. This time around, Bangkok is going to witness a global phenomenon as IIFA not only brings together the entire Indian film fraternity to celebrate Indian cinema but also continues its endeavour to embrace and preserve the art of cinema as we travel the world. We are excited to celebrate and present an Amazing IIFA Weekend in Amazing Thailand.”

For the fourth consecutive year, the IIFAs will be broadcast exclusively on India’s No.1 premium Hindi entertainment channel, COLORS with a stunning line-up of star-studded programming comprising of flashback episodes, IIFA Buzz, IIFA Rocks and the NEXA IIFA Awards. For the digital savvy viewers the same will be available on India’s leading video-on-demand platform, VOOT, from the house of Viacom18.

Announcing the continuing partnership with COLORS, Raj Nayak – Chief Operating Officer, Viacom18 said, “We are honored to be associating with IIFA for the fourth time in a row. IIFA has been taking Indian cinema to the global audience year on year for the last 19 years and it has been a pleasure partnering with this iconic event that celebrates India’s cinematic journey. This edition will once again see the best of film and entertainment come together on a global stage.”

He further added, “The highlight of this edition will be the magnificent performance of the timeless beauty, Rekha taking on the IIFA stage after almost two decades, and viewers all over will be able to see her weave magic only on COLORS. As Indian cinema continues to set new benchmarks, IIFA and COLORS will go on to celebrate the power of a story well told and bring to the television viewers world-class content that will brighten their lives.” 

IIFA has always partnered with institutions which promote the interests of the film industry. This year, as part of its commitment to preserving cinema heritage, the IIFA Foundation, has collaborated with OSIANs auction house, India’s foremost Arts and cultural Institution & Auction House to showcase vintage cinema memorabilia via a grand inauguration, exhibition and auction to be held at the Bangkok Marriott Marquis hotel from June 21st to June 23rd respectively.

Furthermore, in its continuing effort to campaign about environment protection, the IIFAs and the United Nations Environment have come together to campaign about “Beat Plastic Pollution”, the theme for World Environment Day 2018. With India as the host of World Environment Day (WED) IIFA-UN would combine the voice of celebrity with the power of the IIFA platform and reach to create awareness about one of the greatest environmental challenges of our time. The UN continues its partnership with IIFA this year with a collaborative advocacy campaign to tackle the pressing issue of plastic pollution, under the aegis of Greening the IIFA.

Speaking on the association, H.E. Weerasak Kowsurat, Minister of Tourism and Sports said “Thailand has long been seen as a prime location for foreign media productions. There are many Bollywood films that have been shot in Thailand. Not only because of the captivating mix of culture, nature’s beauty and fascinating people, Thailand also offers pristine blue beaches, adventure sports, fun activities, gorgeous temples and other picturesque treasures. This reflects the kingdom’s global reputation as a leading events destination, and can also raise awareness of Thailand as an attractive filming location.”

Commenting on the association, Mr. Nishant Pitti, CEO & Founder Ease My Trip shares, "By associating with IIFA for the second time, I am very positive that EaseMyTrip is going to make its bond with the entertainment world stronger through this event."

Commenting on the association, Khun Pannin, Founder, Siam Niramit said “Indian Cinema has grown continuously over the years to attain its current status as a top player in the world film industry. IIFA has grown with it, producing ever more exceptional events at amazing venues throughout the world. This year, Siam Niramit is honored and delighted to welcome IIFA back to Bangkok as we play host for the second time in 10 years. We are very excited to collaborate with IIFA to bring this extraordinary world event to our country.” 

IIFA continues on its journey with strength to grow every year in the world of entertainment and building the outreach as a major event globally to bring positive results and impact. This year is set to be one of the biggest, most extravagant and amazing IIFA Weekends to date. Keep up to date with all the latest news and details on IIFA by logging on to or checking out the social media handles.

The principal partners for the 19th IIFA are Title Sponsor of IIFA Awards NEXA, Styled by Myntra; Global Broadcast partner Colors Viacom18; Digital Content Partner Voot; Cause Partner Woosh Washing expert campaigning about Equality at home; Official Host Destination Partner Tourism Authority of Thailand, Official Hotel Partner Marriott Marquis Hotel, Host Venue Siam Niramit;
Other key partners of IIFA 2018 include Official Direct Selling Partner QNET; Brand Partner Ease My Trip, Official Travel & Hospitality Management Partner Wedniksha; Pre-Event Cocktail Partner Superdoc; Airport Hospitality Partner Pranaam GVK Guest Services; Official Hair & Makeup Partner Nabila’s Salon/Cre8 Global; Official Time Partner Craig Shelly.


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About IIFA (International Indian Film Academy)

Conceptualized and produced by Wizcraft International Entertainment Pvt. Ltd. and supported by the key members of the Indian film fraternity, IIFA is the most appreciated South Asian film academy and a global platform that gives the Indian film fraternity an opportunity to reach audiences in international territories. The alliances made via the platform of IIFA provide huge benefits and gain to India but an equally important objective of this prestigious brand is to create similar outcomes in its host country.  The aim is to establish a system of mutual benefit to both India as well as the host destinations by boosting tourism, economic development, trade, culture, cross-border investments and film co-productions.

Wizcraft International Entertainment Pvt. Ltd promotes the IIFA Weekend & Awards globally each year and travel to new, exciting and beautiful destinations, taking the film fraternity with it to unite and celebrate the best of Indian film and culture, thereby taking Indian Cinema and India to a wider audience.


Wizcraft International Entertainment, India’s leading media and Entertainment Company is dedicated to showcasing its expertise on the world stage.  Having conceptualized some of the grandest events globally including the 50 Years of Indian Independence, the 30 Years of Mauritian Independence, the 10 years of the South African Freedom Struggle, the Commonwealth Games Opening and Closing ceremonies in Delhi as well as the Handover ceremony of the Commonwealth Games in Melbourne, & the prestigious International

Indian Film Academy (IIFA) Awards & Weekend for 15 years in over 12 countries, Wizcraft has contributed towards brand building for India across the world.  It has pioneered and developed India’s biggest entertainment brand IIFA which has taken Indian Cinema and culture to the world. The growth story of the company reflects the evolution of the Indian event management & entertainment industry itself. Driven by its vision “Believe in the power of your dreams” the company is committed to quality and innovation, while setting its sights on greater peaks of achievement

Festival Release Connecting Great Cinema with Audiences across the Country

The Jagran Film Festival (JFF) is more than just cinema. As they continue to create a culture of cinema appreciation, its 9th edition will focus on new categories in a sincere attempt to connect great cinema and content, with the nationwide audiences.

JFF has introduced a new competition category of Indian Documentary Features this year, comprising internationally acclaimed and award-winning docus such as: -

Rahul Jain’s Machines
Khushboo Ranka and Vinay Shukla’s An Insignificant Man and Ask the Sexpert
Suman Ghosh’s The Argumentative Indian
Anushka Meenakshi and Ishwar Srikumar’s Up Down & Sideways
Onir’s Raising The Bar
Kamal Swaroop’s Pushkar Puran
The Indian Documentaries category will have a special jury consisting of credible journalists, led by Sudhir Mishra.
The India Features Competition includes award-winning films in varied languages including:

three Malayalam films, Lijo Jose Pellissery’s next Ee. Ma.
Yau, Zakaria Edayur’s Sudani From Nigeria,
Sanal Kumar Sasidharan’s S Durga,
Rima Das’ Village Rockstars, (Assamese)
Abhay Simha’s Paddayi (Tulu)
Atanu Ghosh’s Mayurakshi (Bengali)
Pushpendra Singh’s Ashwathhama (Brijbhasha)
Three Smoking Barrels (6 different North East languages)
Anurag Kashyap’s Mukkabaaz
Shoojit Sircar’s October
Meghna Gulzar’s Raazi 

The Shorts program will include India and International shorts competition and a non-competition category of Hot Shorts. 

The curated India Shorts Competition segment will feature languages shorts from across the country such as:

Scattered (Kashmiri)
Paashi (Pahadi, Hindi)
Eye Test (Malayalam)
Adrift (Bengali)
Valay (Marathi) including a dialogue-less short
Rozana, a documentary short
Bismaar Ghar (Gujarati) and
Abhishek Verma’s animation short Hide and Seek.
The segment includes two World Premieres, Vikas Chandra’s Maya (Hindi) starring Kirti Kulhari and Naveen Kasturia and Koel Sen’s Valay (Marathi) and five India Premieres of internationally acclaimed shorts, Ruthy Pribar’s The Caregiver (English, Hebrew, Gujarati), Reema Sengupta’s Counterfeit Kunkoo (Marathi, Hindi), Mansi Jain’s Everything Is Fine starring Seema Pahwa and Paulomi Ghosh (Hindi), animation shorts Hide and Seek and Ajitpal’s Singh’s Humming Bird (Hindi) shot in Ladakh.

International Shorts Competition features internationally acclaimed narratives, docu and animation shorts from 2017-18. The curated program will showcase World Premiere of Chachura (Argentina) and India Premiere of award-winning narrative shorts such as:

Hung Yi Wu’s On The Waitlist (Taiwan)
The Bridge (Brazil),
Lilly Within the Clouds (France)
Bubble (Iran/Australia)
Three Men (Iceland)
Meerim Dogdurboka’s Bakyt (Kyrgystan)
Odd Job Man (Denmark)
Fish (Estonia)
The Carpenters (China, USA, a docu short, Manicure (Egypt) and
An animation short My Mum’s Bonkers (South Africa).
The non-competitive shorts segment Hot Shorts features some of the best shorts in recent years including:

Payal Kapadia’s award-winning short, Afternoon Clouds, (Cinefondation, Cannes Film Festival 2017), Aaba (Berlinale 2017), animation shorts, Tokri and Maacher Jhol and Soundproofstarring Soha Ali Khan.
Thematic Specials will screen two documentaries in the Fan section, Being Bhaijaan, a documentary on Salman Khan and For The Love Of A Man, a documentary on Rajnikanth.
The City focus – Mumbai will feature two films, Tu Hai Mera Sunday and Court, State focus -Maharashtra will feature acclaimed Marathi films Killa and Madhuri Dixit starrer Bucket List and Country focus will showcase some of the best films from Argentina. Their will be an Acheivers Segment featuring best of the biopics.

The India Showcase category takes us on an emotional rollercoaster with films like Turup by Ektara Collective, Bioscopewallah starring Danny Denzongpa, The Hungry, Devashish Makhija’s Ajji and Kuch Bheege Alfaaz. 

World Panorama category will feature films like Fan of Amoory, a sweet Arabic film that follows a young boy as he goes through challenges to achieve his dream of becoming a professional football player. 

The newly introduced Student Focus category introduces movies like Death Lay Here, a short horror film about a young man who comes across a box with a hidden secret. Gift, the story of a family reacting to a foreign object entering their home and their struggle against its power. 

This year, JFF received nearly 3500 submissions across genres from 100

countries. The curated program will showcase over 200 films. The competition

segment will includeInternational and Indian Features, Shorts, Indian

Documentaries and Student Films. The non-competitive segment will include

Thematic Specials, a Retrospective, Tributes, India Showcase, World Panorama and Hot Shorts. 

The 2018 edition of the Jagran Film Festival that will connect 18 cities and showcase over 200 films will commence in Delhi and tour to other Indian cities like Kanpur, Lucknow, Allahabad, Varanasi, Patna, Dehradun, Ranchi, Jamshedpur, Bhopal, Indore, Gorakhpur, Agra, Ludhiana, Hissar, Meerut and Raipur before concluding in Mumbai in September.

Santoor maestro Rahul Sharma releases yoga anthem on International Yoga Day

It is often said that yoga is not an exercise, but a state of mind. The Bhagavad Gita describes it as a journey of the self, through the self, to the self. And santoor maestro Rahul Sharma's latest single Yug O' Vision proves that and much more. 

Released by Times Music, Yug O' Vision is not just a song -- it's an anthem dedicated to yoga -- with foot-tapping soothing music composed by Rahul Sharma with the number sung with gusto by Siddharth Basrur. 

What's more! The song is composed in collaboration with the oldest yoga institute run by Dr Hansa Jaydev which is completing a landmark of 100 years. The video features Rahul Sharma performing on his santoor along with an electrifying dance performance by Barkha Sharma and students of the yoga institute. 

The easy-listening number could not have got a more timely release than on the occasion of the International Yoga Day and World Music Day this week. Surely a track which would make our yog-practicing-and-propagating prime minister Narendra Modi and all Indians as well as international practitioners of yoga feel proud.

Sanjay Leela Bhansali's Padmaavat- the highest grossing film of the year so far!

Sanjay Leela Bhansali is the undisputed movie moghul as Padmaavat crossed over 585 crores at the worldwide box office , making it the highest grossing Indian film of the year so far.

The visual extravaganza broke box office records both on home turf and overseas and the filmmaker went on to outdo his last box office numbers, surpassing the collections of his previous blockbusters .

Padmaavat's phenomenal run at the box office stands testimony to why Sanjay Leela Bhansali continues to remain one of the most sought after filmmakers in the country.

Says a trade analyst , "Padmaavat managed a record breaking 525 cr in 3 weeks and currently stands at 585 cr , despite the fact that it was banned in a few states in India and was not headlined by a Khan."

Penguin Random House India is delighted to announce the forthcoming publication of Unfinished​ ​by Priyanka Chopra

Unfinished is a collection of personal essays, stories, and observations by actress, producer, activist and UNICEF Goodwill Ambassador, Priyanka Chopra. The book will be published simultaneously in the US by Ballantine Books, an imprint of Penguin Random House US, and in the UK by Michael Joseph, an imprint of Penguin Random House UK.

Priyanka Chopra is a multifaceted personality whose foray into the entertainment industry began at the age of 17 when she won Miss India and went on to win Miss World the following year, a title that catapulted her to international stardom. Priyanka earned popular and critical acclaim over three seasons as Alex Parrish on ABC’s show Quantico, making history as the first Indian actor to star as the lead of a TV drama series, and winning two consecutive People’s Choice Awards for the role, again making history as the first Indian actress to win the award. In April 2016 she was featured on the cover of TIME magazine’s coveted TIME 100 issue, as one of the Most Influential People in the world, and in November 2017 was named to Forbes illustrious list of the World’s 100 Most Powerful Women.

Additionally, Priyanka produces global TV and film content under her banner Purple Pebble Pictures. With more than 80 million social media followers, Priyanka is also committed to using her reach for good. Priyanka is a UNICEF Goodwill Ambassador, a United Nations Foundation Girl Up Champion, and is involved in a number of efforts to protect children’s rights and promote the education of girls, including her namesake charity The Priyanka Chopra Foundation for Health and Education.

‘The flavor of the book will be honest, funny, spirited, bold, and rebellious, just like me. I have always been a private person; I’ve never spoken about my feelings during my journey but I am ready to do so now. I was raised to be fearless when it came to opinions, and I would like to tell my story in the hopes of inspiring people--especially women--to change the conversation, to shatter glass ceilings. Women are always told we can’t have everything. I want everything, and I believe anyone else can have it too. I’m proof of it.’ – Priyanka Chopra

 ‘Unfinished by Priyanka Chopra is not just a memoir but a manifesto for women who believe that they can’t just have it all but that they deserve it all. Priyanka is one of the most influential women in the world, and it is not a badge she wears lightly. I love how unapologetic she is about her success and her ambition. There’s something about the Priyanka Chopra phenomenon that feels both revolutionary and accessible, and that’s entirely a result of the person that she is.’ – Manasi Subramaniam, Senior Commissioning Editor, Penguin Random House India

‘I met Priyanka Chopra for the first time when she delivered the Penguin Annual Lecture in New Delhi in 2017, and was amazed at the way people in the audience, and especially young women, responded to her words, her provocation and her rallying cry. At Penguin Random House India, we are committed to publishing strong female role models, and are immensely proud of having Priyanka Chopra on that list.’ – Meru Gokhale, Editor-in-Chief, Literary Publishing, Penguin Random House India

UK and Commonwealth (including India) rights were acquired at auction from Siobhan O’Neill and Fiona Baird, on behalf of Mel Berger, of William Morris Endeavor.

Unfinished will be published in 2019.

Dr. Mashoor Gulati and Neha Kakkar Own The Stage on Dus Ka Dum With Dumdaar Salman Khan

Nation’s loved comedian and a personality who wears many hats will be seen on Sony Entertainment Television’s game reality show Dus Ka Dum. He is none other than Sunil Grover who is considered to be one of the most entertaining comedians and is fondly known as Dr. Mashoor Gulati. The comedian will be seen at his hilarious best on the show along with singing sensation and India’s youth idol Neha Kakkar who will be seen as a judge on Indian Idol 10 along with Anu Malik and Vishal Dadlani. 

Both of them had a gala time with Dumdaar host Salman Khan where Sunil Grover entertained everyone with his hilarious acts whereas Neha Kakkar rapped on the song ‘Unchi hai Building’ with Salman Khan. Contestant Suparna from Jamshedpur who was visibly excited got a chance to shake a leg with her idol Salman Khan. No one can miss this episode as it is going to tickle everyones funny bones! 

Sunil Grover and Salman Khan also made a parody of the song “Chaand Chupa Badal Mein” as they jointly added the lines of the song which turned out to be a beautiful one. Salman Khan made sure that the contestants and guests on the show are made comfortable and have a great time. He has never made anyone feel that he is a superstar. This episode is to watch out for!

Shweta Tripathi to play a dancer in India's first feature on Alopecia, Gone Kesh

Actress Shweta Tripathi after impressing the audience worldwide with her acting chops and innocent charm in films like Masaan and Haramkhor, is all set to play a 15-year-old aspiring dancer in Gone Kesh which is touted to be India's first ever film based on Alopecia. The film deals with a very common disorder which is often neglected by the people affected by it. Alopecia develops when the immune system attacks the hair follicles, resulting in hair loss from the scalp.

Shweta plays a middle-class girl who is an aspiring dancer and wants to fulfil her dreams to be a dancer but is diagnosed with Alopecia. Though she finds the temporarily solution for Alopecia at the age of 19 in the film but yet it steals the precious years of youth, dwarfs her ambitions and wrecks havoc on her life. The film is directed by debutante Qasim Khallow the first ever Tibetan Muslim to work in Bollywood. The director has worked on films like Fan, Dum Laga Ke Haisha, Kill Dil, Gunday, Aurangzeb, Ek Tha Tiger, Chaar Din Ki Chandni, Yamla, Pagla Deewana, and Chamku. He has been the camera person for these films and also is responsible for the entire BTS video for each film.

The film is set in the backdrop of a small town Siliguri, in West Bengal and it explored the different human emotions, pain, loneliness, fear, humour, courage and ignorance in a light-hearted manner.  It would be a visual treat for fans to see Shweta performing such an intense character flawlessly onscreen after Haramkhor.

The makers of the film are looking forward to releasing the film by October this year. When asked Shweta she said, "Gone Kesh is an extremely special film to me. I had given my consent after reading just the synopsis. I choose films when they strike a chord with me and this one did and how!"


The Biggest Celebration of Indian Cinema, the NEXA IIFA Awards Styled by Myntra returns to Amazing Thailand for the 19 th edition, exact...