~Torelease CD’s, DVD’s and digital downloads for fans across the world~
~Firstepisode to air on Saturday July 7that 7:00 pm on MTV ~
Sony Music Entertainment, theglobal music major, will release songs of the much anticipated 2ndseason of Coke Studio@MTV Season 2 from July 2012 onwards. An artistic formatbased on the theme of ‘Diversity and Originality’, this season will presentaudiences with original compositions in raw & pure renditions by some ofthe leading and diverse talent from across the country.Sony Music India will ensurefans get instant access to their favorite Coke Studio@MTV Season 2 songs allover the world through CD’s, digital downloads. Sony Music will release episodicCD’s, Box sets and collector DVD’s.
Commenting on the associationwith MTV Coke Studio, Mr. ShridharSubramaniam – President – Sony Music Entertainment India & Middle Eastsaid, “In the first season the fans experienceda new and a never done before concept while the second season promises to beall that and much more. With over 40 original songs and 200 musicians anddifferent composers for each episode, we are confident that the variety ofsongs and music will instantly connect with audiences. We at Sony Music areextremely proud to be able to bring the music of this season as well to all thefans.
He further added, “Thefirst season witnessed a huge uptake of the products with over 15000 CD’s soldover a period of 5 months and over 10 Million downloads. This season we plan torelease the music sooner and in some new strategic ways so that fans in Indiaand abroad get instant access to the wide variety of great music .
Aditya Swamy, EVP and Business Head- MTV addson, “This is an expression of the diversity in our country.Original, experimental and collaborative, here is a coming together of variedartists and genres on one single stage. Each song has been curated keepinga unique idea in mind and I hope that it will appeal to the heart and soul ofevery music lover.”
This season will featuremusical diversity through 40 original songs, composed by 12 producers and over200 musicians. The show will consist of compositions specially created byproducers like Amit Trivedi, Nitin Sawhney, Karsh Kale, Clinton Cerejo,Shantanu Moitra, Ehsaan & Loy and Hitesh Sonik.
Renowned and independentsingers who will feature in the show include Usha Uthup, Kaushiki Chakrabarty,Swanand Kirkire, Harshadeep Kaur, Noora Sisters, Shilpa Rao, Jalebee Cartel, NitinSawhney, Hari and Sukhmani, Papon, Dhruv Sangari, La Pongal, Agam, Saawan KhanMangniyar, Mame Khan, Piyush Mishra and Shankar Tucker.
The show will keep the coreidea of a fusion music project intact and will combine genres like independent,classical, folk and popular in a live performance. The second season willcommence on Saturday July 7th on MTV @ 7:00 pm.
कोई टिप्पणी नहीं:
एक टिप्पणी भेजें