गुरुवार, 8 मई 2014

Crossword hosts the launch of The Accidental Prime Minister by Sanjaya Baru


 Displaying Mr.Kinjal Shah-CEO Crossword Bookstore, Rama V, Sanjaya Baru at Crossword Bookstore.jpg

Crossword – India’s leading lifestyle bookstore, hosted the launch of The Accidental Prime Minister by Sanjaya Baru at their Kemps Corner outlet today. The author was joined by Rama Bijapurkar as they discuss about the book, Indian politics and more.
About the book:
The Accidental Prime Minister is Baru’s account of what it was like to ‘manage’ public opinion for Singh while giving us a riveting look at Indian politics as it happened behind the scenes. As Singh’s spin doctor and trusted aide for four years, Baru observed up close Singh’s often troubled relations with his ministers, his cautious equation with Sonia Gandhi and how he handled the big crises from managing the Left to pushing through the nuclear deal. In this book he tells all and draws for the first time a revelatory picture of what it was like for Singh to work in a government that had two centres of power.
Insightful, acute and packed with political gossip, The Accidental Prime Minister is one of the great insider accounts of Indian political life and a superb portrait of the Manmohan Singh era.
About the Author:
Sanjaya Baru was chief editor of the Financial Express and Business Standard. He is currently director for geo-economics and strategy at the International Institute of Strategic Studies.
 About Crossword: 
Crossword, with Eighty Eight, across Ahmedabad, Amritsar, Bhopal, Bengaluru, Chennai, Delhi, Hyderabad, Indore, Jaipur, Kota, Kolkata, Lucknow, Mumbai, Navi Mumbai, Nagpur, Nasik, Pune, Siliguri, Udaipur, Vapi, Vadodara,Vijayawada, Cohin and Raipur. It is India’s fastest growing chain of bookstores & has pioneered the lifestyle bookstore concept in India. Crossword was ranked the 6th most admired retailer in India by Business world for the year 2006; it was the only book retailer in the top 10. Crossword won the Reid & Taylor Award for Best Retailer of the year – Leisure & Specialty at the India Retail Summit 2005 & 2007& 2009. It also won the Star Retailer Award for the Best Lifestyle Retailer in Books & Music in 2011. Crossword won the Retailer of the Year Award - Leisure (Books, Music and Gifts Category) at the Images Retail Awards 2005 & 2007& 2009. Crossword won the Debutant E tailer of the year - books - at India eRetail Awards 2012. Crossword received the Federation of Indian Publishers Award for excellence in Publishing for the year 2004 on 18th June 2005 at the hands of Shri Arjun Singh, Minister of Human Resource Development. In 2013 Crossword also won The ET Retail Award for Marketing for ‘Crossword Popular Award’.
Crossword Bookstores Ltd. is a wholly owned subsidiary Company of Shopper’s Stop Ltd – India’s leading department store chain. The Holding Company inter-alia also acts as a Master Franchisee of the Company.

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