Supports Smile
Foundation youth with scholarships to enter fashion industry
A name synonymous with
high craftsmanship & articulation in his creations, with embellishments
made from highly creative blend of east and the west, his world famous
collections gracefully adorn the homes of Hollywood celebs like Brad Pitt &
Madonna. Top models like Bipasha
Basu & Aishwarya Rai have flaunted his creations in fashion shows.
Designer
Salim Asgarally now makes fashion
become a platform for change when he had top women directors walk the ramp for
Smile Foundation's charity fashion show to signify their solidarity towards the
girl child cause.Asgarally
held a Fashion Workshop forOHOWMANunderprivileged youngsters in
association with the Smile Foundation. The youth are in the age group of 18 to
25 who are part of Smile Twin e-Learning Programme (STeP) conducted by Smile
Foundation across its centres in Mumbai.
STeP is
the livelihood programme for the underprivileged youth, wherein the youth are
given training on key employability skills like English proficiency, computer
operations, personality development, etc. with the objective of helping them
get a job in the growing retail and service sector. Smile Twin e-Learning
Programme (STeP) is a national level livelihood programme of Smile Foundation
that trains urban underprivileged youth with market-oriented job skills such as
English, basic computer, personality development, retail management, relevant
soft skills etc and makes them employed in retail and service sectors across
India. More than 13,750 youth have been trained and 9850 have been placed in
over 140 brands through 35 operational projects across India.
Through
this Fashion Workshop, the first of its kind held by a fashion designer,
Asgarally seeks to inspire these young minds towards a career in fashion as
designers, costume designers, stylists, merchandisers, pattern makers, retail
professionals, fashion buyers or other myriad options available in the trade at
both a creative or management level.
The
children inspired and wishing to be a part of the fashion business will then
through the able offices of Asgarally be given scholarships for a year to study
fashion at an institute of repute and will be assisted in making a career in the
industry.
Asgarally
was accompanied by the celebrated and award-winning filmmaker and director Kalpana
Lajmi, who will give a talk on the importance, potential and need of qualified
and trained Costume Designers in the film industry.Kalpana Lajmi to
her credit has made several socially relevant films such as Rudaali, Darmiyaan,
Daman and Chingaari. ”A beautiful endeavour by Smile Foundation and Salim Asgarally
to introduce and absorb underprivileged children to the world of fashion. I am
very glad I was a part of it,” said Kalpana Lajmi.
This endeavour
succeeds a successful showing of Asgarally's collection titled RED for the
Smile Foundation at a star studded fashion show in Mumbai last month in aid of
providing education to a 1000 underprivileged children.
This effort is now part of a continuing exercise with the Smile Foundation
and Asgarally towards positive social change in the area of education for
underprivileged children.
The
current workshop will outline the role and function of the fashion business and
explain the opportunities available for gainful employment and career growth in
the world of fashion and costume. Asgarally has managed to get
scholarships for fashion design diploma for deserving students based on merit
to cover their tuition and hostel facilities from Anupam Goyal, CEO of the
Institute of Design Technology, Surat, and hopes to get more such organised in
the near future with other schools of fashion in India and abroad to be able to
facilitate the funding of education for these youth. Says he, “it gives me great pleasure and a
deep satisfaction to make a difference to the lives of those less fortunate
children and their families through my talent, skills and work experience as a
fashion designer.”
Asgarally
believes that if every business dedicates a small percentage of its profits or
resources towards upliftment and education of underprivileged children, this
world will be devoid of stress, strife and poverty. And this move is merely one
step in the right direction.
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