Eros International Media Ltd, a leading global company in
the Indian film entertainment industry has announced an outstanding response to
its latest release, Sanjay Leela Bhansali’s Bajirao Mastani in its third week.
The historical epic continues to enamor audiences globally and has closed its
third weekend with a total gross of Rs. 301 crores worldwide, Rs. 211 crore
gross (Rs 162.35 crore NBOC) in India and Rs. 90 crore (USD 13.5 million)
overseas.
Bajirao Mastani recorded a third weekend gross total of
Rs. 26.65 crore in India (Rs. 20.50 crore net
- Friday Rs. 7.50 crore, Saturday Rs 6.00 crore and Sunday Rs. 7.00
crore). While the film is still running strong in cinemas, it is now the third
highest grosser of 2015.
The much acclaimed film that has caught the fancy of
audiences worldwide has remained rock steady at theatres pan India, endearing
itself to cine goers across all segments with fans coming back for repeat
viewings. In the overseas markets too, Bajirao Mastani was in the top 20 in the
US box office charts, featuring at number 15 during the peak Christmas weekend.
Eros released Bajirao Mastani across 3750 screens
worldwide on 18th December 2015 and went on to increase showcasing to meet
demand in the subsequent weeks after its release.
Commenting on the film’s continued blockbuster
performance, Nandu Ahuja, Sr. VP, India Theatrical, Eros International Media
Limited, said, “Mr. Bhansali’s Bajirao Mastani is truly a celebration of Indian
cinema and while it’s no surprise to see the film being so universally
accepted, the euphoria surrounding it and its steady performance all through
since its release has been remarkable. The critical acclaim and the incredible
response has been extremely encouraging and humbling. The Christmas and New
Year holiday weekends have shown tremendous footfalls and with no new release
for another week, we expect this phenomenon to continue”.
Pranab Kapadia, President, Marketing & Distribution,
Eros International plc added, “Bajirao Mastani continues to perform equally
well in the overseas markets too with it crossing the coveted million mark
across key territories including the US, UK and Australia. Overall, the third
weekend collections have dropped by only 20% approximately over the 2nd
weekend”.
With the onset of the awards season, it’s also honors
galore for this magnum opus. The film made a clean sweep at the recently held
Sony Guild Awards with a grand total of 9 awards - Sanjay Leela Bhansali won
Best Director and Ranveer Singh took home the Best Actor Award. The film also
won Best Cinematography, Best Art Direction, Best Sound Design, Best Costume
Design, Best Dialogue, Best Choreography and Best Actor in a Supporting Role.
With the success of Bajirao Mastani, Eros adds another
blockbuster to its highly successful 2015 slate after delivering some of the
biggest hits last year including critically acclaimed films namely Bajrangi
Bhaijaan, Tanu Weds Manu Returns, Badlapur and NH10. Eros has also successfully
released a host of regional hits like Srimanthudu, Belaseshe, Mumbai Pune
Mumbai 2 etc. last year.
Eros International and Bhansali Productions’ Bajirao
Mastani starring Ranveer Singh, Deepika Padukone and Priyanka Chopra, released
worldwide on December 18.
About Eros International Media Ltd (Eros International)
Eros International Media Ltd. (BSE Script Code: 533261;
NSE Script Code: EROSMEDIA) is a leading global company in the Indian film
entertainment industry that acquires, co-produces and distributes Indian films
across all available formats such as cinema, television and digital new media.
Eros International is part of Eros International Plc, which became the first
Indian media Company to raise capital and be listed on the New York Stock
Exchange. Eros International has experience of over three decades in
establishing a global platform for Indian cinema. The Company has a competitive
advantage through its extensive and growing movie library comprising of over
2,000 films, which include Hindi, Tamil, and other regional language films for
home entertainment distribution. Eros International has built a dynamic
business model by combining the release of new films every year with the
exploitation of its film library. For further information please visit:
www.erosintl.com
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