Mi Wardrobe is Su Wardrobe and Standard
Electricals help illuminate homes with solar lamps.
Earlier this year, Alia Bhatt launched a new
philanthropic initiative 'Mi Wardrobe is Su Wardrobe’ at the Stylecracker Night
Market, through which fans were able to buy handpicked favourites from her
personal closet, for charity. On Sunday, proceeds from this first wardrobe,
were used to light up homes of 40 families in, Kikkeri in the Mandya district of Karnataka,
through the Liter Of Light program which is run by Bengaluru based
organization, AROHA. Through this program AROHA recycles plastic bottles to provide
solar lamps to economically backward communities that have limited or no access
to electricity.
Speaking about the project, Alia Bhatt said, “So
many families in India continue to live in darkness and Liter of Light’s
eco-friendly solar lamps are an innovative and sustainable way to light up
homes. They work with local communities, using locally sourced materials to
assemble and install the lamps, thus empowering the community and improving the
quality of life. The project in Kikkeri will benefit 200
lives and through Mi Wardrobe is Su Wardrobe we plan to work with many such
organisations, creating a brighter future for many more.”
The project was also supported by Standard
Electricals, a brand of Havells India Ltd., one of the largest electrical equipment
companies in the country. Mr. Abhra Banerjee, Vice President Standard
Electricals at Havells India Ltd. said, “ We are extremely happy to support
this initiative by Alia Bhatt which delights her fans on the one hand while
also making a valuable social impact on the other.”
“The support from Standard Electricals helped
change so many lives for the better and we hope this inspires other companies
to reach out to deserving not-for-profits that need financial aid to continue
making a sustainable impact.” said Alia.
With Mi Wardrobe is Su Wardrobe, Alia Bhatt
continues to build on her work in the space of ecology and animal welfare. She has created a platform, Coexist, which works to create awareness around
ecological issues.
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