Launching the biggest multi-starrer series on the Internet, Y-Films' Man's World, for gender equality

What are Parineeti Chopra, Kalki Koechlin, Richa Chadda, Rhea Chakraborty, Bhumi Pednekar, Pritish Nandy, Soni Razdan, Shruti Seth, Aditi Singh Sharma, Cyrus Sahukar, Meiyang Chang, Anupama Chopra, Aditi Mittal, Naveen Kasturia, Miss Malini, RJ Malishka, Priyanka Bose, Shweta Tripathi doing together? 

Launching the biggest multi-starrer series on the Internet, Y-Films’ Man’s World, for gender equality.

Y Films, the youth division of Yash Raj Films, India’s leading movie studio, is premiering the biggest multi-starrer series on the internet, Man’s World, on September 29, on YouTube. The trailer of the four-part series launches today on YouTube.com/YFilms. 

The series, which has been created to promote the cause of gender equality in India to support the United Nations’ Global Goals for Sustainable Development campaign, features some of the biggest influencers associated with the cause of gender equality like Parineeti Chopra, Kalki Koechlin, Richa Chadda, Soni Razdan, Pritish Nandy, Rhea Chakraborty, Bhumi Pednekar, Miss Malini, Cyrus Sahukar, Shweta Tripathi, Priyanka Bose, Anupama Chopra, Aditi Mittal, Nidhi Singh, Naveen Kasturia, Meiyang Chang, Aditi Singh Sharma and RJ Malishka.

Man’s World, a comedy, is a what if. What if women treated men, the way men treat women. It is a story about walking a mile in their shoes, in that world. The lead protagonist of the series, Kiran, is a man who believes the world is unfair to men, and soon finds out how unequal, uncomfortable and unfair the treatment to women really was, when he faces gender discrimination as a man in a world that gets ‘flipped’. Kiran is played by Gaurav Pandey, who is being launched by YRF in the series. The series is written and directed by Vikram Gupta, who has earlier directed the Ching’s ‘Hunger Ki Bajao’ campaign TVCs, starring Ranveer Singh and produced by YRF.

YRF has been working closely with Richard Curtis, the writer-director of iconic films such as Four Weddings and a Funeral, Notting Hill and Love Actually, and his team at Project everyone, to create this series, to promote Goal 5 of the Global Goals campaign. The aim of Goal 5 is to ‘Achieve gender equality and empower all girls and women, everywhere’. Prime Minister Narendra Modi shall pledge the country’s commitment to Goal 5’s ‘Gender Equality’ on September 25th at the UN General Assembly in New York.

Says Parineeti Chopra, “YRF has always been ahead of its time. It was only natural that if the UN did something in India, YRF would be involved in it. I hope this series brings a positive change in everybody’s life.”

Says Pritish Nandy, “The crux of the matter is that you and I and all of us must practise gender equality all the time in every context without talking too much about it. It’s something that must exist in your life as a matter of fact.“

Says Kalki Koechlin, “It’s fantastic that YRF is working in collaboration with the UN. I really hope the series picks up and people become more conscious about inequality.”

Says Richa Chadda, “It’s a really nice initiative and the script is great fun too. What’s been great to see is that the men associated with the project are also revaluating themselves. Because feminism isn’t necessarily  about hey women we are better than men , it’s the notion that we are created equal.” 

YRF Vice President, Ashish Patil says, “Big shout outs & big love to all the fantastic people who've come on board and helped turn our first series, Man's World, into the biggest multistarrer ever on the internet! They've all brought in an incredible energy and their own experiences into getting this very important message on gender equality out there to as many people as possible, making Man's World truly special. We're hoping our viewers enjoy watching it as much as we did making it."

Man’s World will be available to audiences for free on the YFilms’ YouTube channel, starting 29^th September. The second episode will premiere on 1^st October, the third on 6^th October, and the series finale will air on 8^th October.

An exclusive, one-time only premiere of the full series will happen at the 6^th Jagran Film Festival, at its final chapter in Mumbai, on October 1 at 8.30 pm at Fun Cinemas, Andheri West. For more information on registrations, log on to www.jff.co.in. or www.bookmyshow.com

Man’s World premieres September 29^th on Youtube.com/YFilms.

Trailer Link: https://youtu.be/uF5vHhUZqdE

ABOUT PROJECT EVERYONE

Project Everyone is the brainchild of Richard Curtis with the ambition to tell everyone in the world about the Global Goals so they are best achieved. The project’s Founding Partners include Aviva, Getty Images, Pearson, SAWA Global Cinema Advertising Association, Standard Chartered, Unilever and the Bill and Melinda Gates Foundation.

In India, the Global Goals campaign is being supported by various corporates, organisations, media houses and NGOs including Reliance Group - the first Global Goals Campaign Partner from India, Tata Group, eBay India, Confederation of Indian Industry, Hero MTB Himalaya, Hello! India Magazine, Yash Raj Films, Magic Bus and Akshaya Patra. All over the world the project is being supported by hundreds of television, radio, poster and digital companies, mobile phone and broadband providers, NGO organisations from all sectors, businesses, sports clubs, film and television production companies, record labels, events, magazines and retailers, all of whom have agreed to carry the goals to their fans, customers and users to help them become known all over the world. 

For more information please visit www.projecteveryone.org. 

About the Global Goals for Sustainable Development

The Sustainable Development Goals are at the heart of the ambitious new global agenda that have been agreed and will be adopted by the 193 Member States at the Sustainable Development Summit which will take place September 25th-27th, 2015, in New York at the United Nations. More than 160 world leaders will be in New York to adopt the goals -- which builds on the UN's successful Millennium Development Goals (2000-2015) that have lifted millions out of poverty. This new agenda will build on the successes and go further because it is a universal agenda that will improve the lives of all people around the world. 

Through an integrated approach, the goals will tackle the social, economic and environmental challenges to achieve sustainable development to meet the needs of the present without compromising the ability of future generations to meet their own needs. The new Sustainable Development agenda will guide all countries on a path that will transform the lives of all people toward increased prosperity and greater well-being while protecting the environment. 

For more information, please visit www.globalgoals.org. 

About Y-Films

Y-Films is the dynamic, vibrant start-up at the intersection of films, creativity and youth culture that hopes to challenge the norm and detonate boundaries. Giving the youth a creative outlet and voice that will entertain and unite on film and beyond. A studio that promises to deliver kick ass films of the youth, by the youth, for the youth. And be a platform for talent – both on screen and behind the scenes – who will break and set new rules of story-telling. Wanna know more? Come on in… www.yfilms.in

Dil chahta hai 3D!

It took a cardiologist with a heart to spot the enthusiasm of a former pizza delivery boy to get FogSV Festival of Globe to be the first Film Festival in the world to be shot on 3D 360 virtual reality

He is 26,  sports a mohawk, wears a 3D tigerhead bag on his back, sports a slim stand set with two GoPro 180 degree cameras, and a 360 degree 3D camera, and glides effortlessly on a self-balancing scooter across all floors and can talk for hours on end. He is Raja Singh or 3D Raja, the young man who has been taken on by cardiologist Dr Romesh Japra to shoot the FogSV Festival of Globe in 3D virtual reality, the first film festival in the world to be shot in 3D 360 virtual reality.

A manager with Mind VR, a cinematic content creation company, a young man who till 12 months back, was a pizza delivery boy with Dominoes. “I delivered pizzas for eight years.  And at the same time, I learnt graphic designing and video editing three years ago. Fate brought him face to face with Guy Coggin, the CEO of Mind VR at an Indian musical show. The contagious energy of young Raja attracted Guy Coggin who was the man behind aura photography.

Coggin showed Raja a demo of virtual reality and he was hooked. “When I watch television, my mother cuts onions, and ten things happen at home simultaneously. Now, with Oculus Rift, I am into my own world, my space, my virtual reality. I knew this is what I wanted to do. The feeling of someone standing right there, you can feel that heat, that emotion – the television comes out, reaches out -- I love that effect.”

Raja studied the technology, how to shoot, edit and stitch, and then set out to make this technology work. A meeting with Dr Romesh Japra, and Raja was in. “Dr Japra had full faith in me. He gave me an opportunity to shoot the highlights in 3D without even taking a look at the world through my glasses. He is a knowledge bank. And his faith, it touched me.”

Raja has already shot the press conference, red carpet, interviews, and will shoot the event highlights in 3D. And seeing the celebrities lining up to get their interviews done, it looks like Raja Singh’s 3D world will clear up as he brings to life FogSV on 3D!

What next? “I have come to India to shoot the Golden Temple and then Amarnath. I have shown my mother London and Paris through 3D, but mom wants to see the Golden Temple and Amarnath but she cannot travel. So my first project in India will be dedicated to my parents and God. And then, I would like to shoot Salman Khan’s wedding!” Touche!

Eros International ties up with Jhoom Jhoom Productions & Soham Rockstar Entertainment for Radhika Rao & Vinay Sapru’s "Sanam Teri Kasam"

Starring debutants Harshvardhan Rane and Mawra Hocane, film to release on 8th January 2016

Eros International, the leading global company in the Indian film industry shall release Jhoom Jhoom Productions’ and Soham Rockstar’s musical love story Sanam Teri Kasam on 8th January 2016. Produced by Deepak Mukut and directed by well-known director duo Radhika Rao and Vinay Sapru, the film stars newcomers Harshvardhan Rane and Pakistani actress Mawra Hocane as the romantic leads.

The director duo, who have earlier directed Salman Khan’s Lucky...No Time For Love and is synonymous with super hit music videos and chart topping numbers from Dabangg, Dabangg 2, Jai Ho and others is set to present the newest romantic pairing in Bollywood with Telugu actor Harshvardhan Rane, best known for Telugu hits Takita Takita, Avunu, Maaya and the immensely popular Pakistani actress, Mawra Hocane known for her hit Pakistani dramas Ahista Ahista, Maryam and Main Bushra.

Bringing alive the story through his soulful musical renditions is music director, Himesh Reshammiya.

Sanam Teri Kasam is set for the worldwide release on 8th January 2016.   

Jay Bhanushali opts for six-pack meal

Jay Bhanushali, who’s currently hosting the popular dance reality show, Dance India Dance, has decided to follow a new diet pattern. The talented actor, who sports a lean physique, has been contemplating to go slightly muscular.

Doing so, Jay has decided to opt for a different diet – consuming six meals a day instead of the customary three, besides his routine exercise regime.

A source says, “Jay is very particular about fitness and has been following a diet that suits his body. Now, he has adopted the healthy way of six-pack meal routine, which has been popular in the West.”

“A six-meal-a-day plan helps one to manage hunger and maintain energy levels. As with any good diet plan, one needs to ensure that the meals include a variety of foods to meet the nutrient needs,” adds the source.

Suresh Raina looks forward to seeing Sushant Singh Rajput as MS Dhoni !

Sushant Singh Rajput ,who is all set to step into MS Dhoni’s shoes as he essays the titular role in the biopic based on the cricketer ,has been receiving a lot of support from the players of the Indian Cricket team.

Quite recently when the star took to a popular microblogging site to congratulate batsman Suresh Raina on winning the Man of the Match asIndia ‘A’ wrapped up the 50-over series 2-1 with a facile 75-run victory over Bangladesh ‘A’ at the Chinnaswamy Stadium on Sunday, Rainaimmediately responded asking Sushant the progress on the film.

Apart from updating the cricketer on his training for the film, Sushant also expressed a desire to show Raina a few shots he learned under the guidance of his trainer ,  former Indian wicket keeper, Kiran More.

Suresh Raina tweeted, “ Good luck with more practice..Want to see the helicopter shot in the movie. Good luck brother”.