Nawazuddin Siddiqui collaborates with QYUKI

In an attempt to shed light on the current socio-political situation, Qyuki creator, Unerased Poetry’s latest association with Nawazuddin Siddiqui, which also features Ramneek Singh and Hasan Baldiwala alongside has created much havoc across varied economic strata in our country, through the power of mere words.

“Mere Kavi Dost’ highlights the threat to the liberty of speech in our country. The poem raises an urgency for writers and artists to write about the current happenings and take a stand against it.  It also touches upon various sensitive topics like farmer suicides, violence against women and the threat to free press. 

Giving their view on this powerful collab, Unerase Poetry says  ‘This poem might be the most relevant poem on the internet for our nation. It's a plea to all writers and poets and artists to pick up their pens and brushes and diaries and protest, right in the middle of the roads. We, at UnErase, are glad to have collaborated with Manto and Nawaz on this poem and stand up for what's right.’

Sharing his thoughts on the same, Sagar Gokhale, COO at Qyuki, says “We at Qyuki have always encouraged/supported change and we are glad to be associated with Unerase Poetry who puts the message out / takes this initiative through a form as beautiful as poetry. Our constant effort has been to nurture and support talent that can influence a change in society and with a stellar performer like Nawazuddin Siddiqui on their side, the message surely will be conveyed out there.”

Qyuki has always intended on curating innovative content and with ‘Mere Kavi Dost’ it is sure to make a million minds ponder. The unique collaboration between UnErase Poetry & Manto the Film, featuring Nawazuddin Siddiqui is an impactful call to poets to raise their pen for the country and its citizens. The video alongside Nawazuddin also features Ramneek Singh & Hasan Baldiwala. 

About Qyuki Digital 

Qyuki is a cross-platform media network across digital, live, TV and film founded by AR Rahman, Samir Bangara and Shekhar Kapur. The Company uses proprietary technology and analytics to discover and promote digital superstars and manages the end to end value chain for them across traditional and new media platforms. Recently, in association with YouTube, Qyuki launched Jammin- India’s largest digital musical property, where legendary Bollywood composers and India's top internet youth icons collaborate to create original tracks. Fronted by legendary composer and maestro AR Rahman, Bollywood biggies such as Salim Sulaiman, Clinton Cerejo and Mithoon team up with digital stars SANAM, Shraddha Sharma, Maati Bani and others.

In a recent ranking by YouTube India, Qyuki had two of the top 3 fastest growing channels in the country while on Facebook, its' managed talent FunkYou grew over 1500x to 8 MILLION fans in one year. Qyuki prides itself in being a creator focused company with SANAM Band, Funk You, Shraddha Sharma, Motorbeam, and Powerdrift being some of the largest digital brands managed by Qyuki. The Company's Agency business has also executed some of the largest branded content projects with clients like Coca-Cola, Olx, VW, Mercedes-Benz, Colgate, Moneycontrol amongst others.

Stree Success Bash

Richa Chadha's flawless avatar from her new magazine cover will floor you

Yami conversed with IIT Powai students on Mental Health

Yami Gautam has been busy promoting her film Batti Gul Meter Chaalu which is soon slated for release. It also stars, Shahid Kapoor and Shraddha Kapoor. The film looks at wrongful billing by private electrical companies in small towns across the country.

Yami apart from doing meaningful roles has always aimed to do something for the world and society we live in. Whether that is growing better food or supporting brands that are promoting sustainable fashion or buying books for a library in a govt school in Maharashtra. Recently, Yami took her support to a more important and pressing matter that needs to be discussed at length - Mental Health. The actress spoke at IIT Powai on the importance of Mental Health and what it means to focus on a wholesome understanding of being fit. As someone who works towards being both physically and mentally fit, Yami spoke on the trials and tribulations people go through, why asking for help is key, how each industry has problems and why one must have an outlet of some form to help reduce the pressure. She also discussed why India needs to embrace the word ‘Therapy’ and allow people to go without fear to a therapist if need be.

The students welcomed Yami by singing "Paani Da", the popular song from her debut film, Vicky Donor and the evening flowed by with a volley of questions on mental wellness which Yami answered beautifully, recalling her experiences of dealing with the pressures of the industry and how she tackles tough, mental health days.

When asked about her talk, she said, 'Mental health is such a taboo even to this day. It isn’t a newer or older generation problem and pointing fingers never helps a situation. It is really good to see young people taking a step toward being mentally healthy and strong too and using whatever help they get to fight their illness. We need more and more people educated on the topic, young, old and everyone in between. I was honoured and delighted IIT thought me worthy to talk about it. Opening up is the first step to better mental health and if I can give someone the confidence to do the same, I think I have succeeded' ”

We are absolutely amazed at all the things Yami does to help in whatever way possible. We hope the young students were impacted and realized that there is always a shoulder to lean on and an ear willing to listen.                                                                                                                                                                                                                                                                                                                                       

Special screening of ‘Chalo Jeete Hain’ for 27,000 kids on PM Narendra Modi's birthday

Producer Mahaveer Jain's short film, Chalo Jeete Hain, directed by Mangesh Hadawale and presented by Aanand L Rai is inspired from a childhood incident of Honourable Prime Minister Narendra Modi.

The inspiring short film aims at spreading core message of selfless giving and kindness and imbibes the culture of living for others. Accordingly, the makers have already showcased the movie to thousands of school kids across the country, especially rural areas, with the pledge of 'I Promise Myself'.

It is with this intent that the makers had decided to host a special screening of Chalo Jeete Hain for 27,000 tribal students of Kalinga Institute of Social Sciences – KISS in Bhubaneswar on the occasion of Honourable Prime Minister Narendra Modi's birthday (17th September).

KISS is a residential home for 27000 poorest of the poor indigenous children who are provided holistic education from Kindergarten to Post Graduation along with lodging, boarding, health care facilities besides vocational, life skills empowerment. 

The inspiring short film has got massive response nationwide and encouraging reviews from viewers. It has also created a huge impact on the minds and hearts of millions.