गुरुवार, 8 सितंबर 2016

INDIA'S LARGEST CAMPING & MULTI GENRE FESTIVAL ENCHANTED VALLEY CARNIVAL ANNOUNCES DATES

This December get ready to experience a fest, larger than life, bigger than before and greater than ever at the most desirable destination, in the midst of hills and Valleys, Enchanted Valley Carnival. A gateway to all the excitement as a horde of musical acts arrive to the famous Aamby Valley Airstrip on 17th and 18th December 2016.Post Universal Music Group’s alliance with Twisted Entertainment, EVC has evolved itself to be the only Multi-Genre festival creating a global benchmark.  The fourth edition of the festival is a treat for music fanatics of all ages. The festival is open to all without any age barriers, making it one of the promising holiday getaways this December. The festival will not only feature EDM, Techno and Indie but also two new additions of Bollywood and International Pop, making it a perfect mix of international and homegrown talent.EVC releases early bird festival tickets for the 2016 edition of the festival on 9th September along with camping packages for luxury & regular tents at incredible prices. Join the tribe and experience the next chapter of this journey.While most international fests offer a particular genre of music, this year EVC claims to cover every spectrum of music making it first of its kind multi-genre event. Spanning 2 days, attendees join the EVC ‘tribe’ for a unique camping experience at the Enchanted Village. These life sized tents with amenities and facilities make it the most experiential camping site in India. Hailed as India’s largest campsite, the Enchanted Village strives to create a ‘tribe’ of fans that get a hands on experience to delve into Indian culture through Bon Fires, Painting and Art workshops, Drum Circles and even Silent Parties!Alongside music the festival offers world cuisine through the Culinarium, a round the clock (24hours) food fiesta to suit every mood and palette. The pop ups shall offer unique lip smacking and mouth-watering recipes from some of the best restaurants. Besides the Bar offers various cocktails and mocktails specially curated.
The Adventure sports is another exciting aspect of the event to look forward to, fun activities packed within two days, making it a one stop destination for all the excitement.  With Professional adventure sports like Quad Biking, Bungee Jumping and even romantic Hot Air Balloon rides, it has loads more in store. 
Devraj Sanyal, MD & CEO, Universal Music Group South Asia quoted-  “At EVC, we started the journey of being a differentiated festival last year by positioning ourselves as a true blue blooded Multi Genre Music festival, apart from already being the largest camping and adventure festival in the region. Being a "Made in India" festival and only having international English or EDM music didn't make sense to us from the long term. We were clear from the start that we wanted to be the Indian Glastonbury where anyone who listens to any form of music must find something in EVC for themselves.”
It is undeniable that Bollywood and International Pop form a huge part of the staple diet of music listeners here in India and EVC is going to provide just that with the best of all worlds...Bollywood, Pop, Electronica and Indie music with some of the biggest names in the world and from here. We intend to be a glocal product and not a global product.
Over the next few years we intend to establish ourselves as the premier festival in the region that allows for the entire demographic and psychographic of the Indian Youth to engage with us at a level that India has not seen before."
Shoven Shah- Founder, EVC & Director, Twisted Entertainment (M) stated- “My vision for EVC has always been about giving the complete experience & making it a diverse festival for a consumer - whether it’s the music, camping & even the location we host our festival at. We started seeding it as a multi genre festival in the first year & today EVC is the largest Multi genre camping festival hosted at a premium destination that enhances the overall vibe of the festival. We have a power packed line up of International & Indian artists for every major genre this year which we can’t wait to unveil.”
As the next chapter of EVC is well underway, come sit back and sleep under the stars and let loose at the world’s most electrifying musical bandwagon at EVC. So save the dates and get ready to join an exuberant ride at EVC!
For Further details visit:
www.evc.co.in | www.facebook.com/enchantedvalleycarnival | http://www.twitter.com/EVC India
About Enchanted Valley Carnival:
Enchanted Valley Carnival (EVC) is a unique festival property which was introduced to the Indian audiences in 2013. Enchanted Valley Carnival is the first-ever music festival in Asia to have a fully-fledged campsite, famously known as Enchanted Village, alongside professional adventure sport and other distinctive experiences. Enchanted Valley Carnival is hosted amongst the serenity of nature in one of the most exclusive cities in Asia at Aamby Valley City, being the first festival in Asia to be held on an airstrip.
Enchanted Village shall be poised to endorse and facilitate this community through its extravagant camping experience, with the objective of being the most sought after camping brand in the country. Enchanted Village aims to extend its ritualistic nature amongst the fans, rendering an experience across the length & breadth of India’s diverse environmental settings.
In 2015, EVC introduced it’s sub property ‘Culinarium’ at the festival, which is a curated gastronomical experience. Gourmet as well as street food experiences are handpicked specially for the festival with pop up restaurants created to devour various cuisines under one roof.
EVC 2016 establishes itself as the only multi genre electronic music festival in India offering varied genres from electronic music to live genres across trance, house, techno, fusion and Indie along with other experimental music. Bringing together some of the most electrifying international performers that remain sacrosanct, EVC covers a vast spectrum of music with the presence of our Indian talent in the line-up.
About Saavn:
Saavn is India's leading digital music service, transforming how people around the world access and experience music on a daily basis. Saavn’s unique combination of Internet radio and on-demand music capabilities, coupled with proprietary social features like music tagging and music chat, deliver one of the richest media experiences available on mobile and Web today. Saavn is currently accessed in more than 150 countries and offers 10 million+ tracks in 11 languages: Hindi, English (India only), Tamil, Telugu, Punjabi, Marathi, Gujarati, Bengali, Kannada, Malayalam, and Bhojpuri. The company has 900+ label partnerships and growing, including Universal Music India, T-Series, Tips, YRF, Saregama, Eros, Sony, and Warner Music. Saavn’s institutional investors include Tiger Global Management, Bertelsmann India Investments, Liberty Media, Steadview Capital, Mousse Partners, Quilvest, and others.
The company's award-winning iOS and Android mobile products include phonetic search, dynamic bit-rate streaming, global native ad-serving, and industry-leading design. With Saavn Pro, users can listen to music ad-free and offline. And through partnerships with Apple, Google, Facebook, Twitter, and Shazam, Saavn reaches more music fans than any other South Asian music service. In early 2015, Saavn partnered with the global non-profit Akshaya Patra to launch #MusicForMeals, a streaming-powered initiative to provide midday meals for school-going children in India.
Saavn was founded in 2007, and has offices in Mumbai, New Delhi, Bangalore, New York, and California. For more information, visit www.saavn.com or corporate.saavn.com.
About Aamby Valley City:
Aamby Valley city, life’s finest abode is Independent India’s first planned hill city, a creative expression of our Chief Guardian, Honourable Managing Worker and Chairman, Shri Subrata Roy (Saharasri ji). Spread over ten thousand acres, the luxurious Aamby Valley City is being developed as an integrated Hill City by Sahara India Pariwar. This unique and self-contained City is surrounded by the picturesque Sahayadri range and offers spectacular views of vast environs and breath-taking landscape. The City successfully blends a superior lifestyle along with essential infrastructures such as a hospital, school, airport and shopping facilities. The City comprises of high-end villas, condominiums, a 18 hole championship golf course which was recently awarded ‘Best International Golf Course’ at the International Property Awards in London, a town plaza, a community centre and the world’s tallest multimedia fountain show.
Apart from being a destination for unsurpassed grandeur and luxurious lifestyle, Aamby Valley City also has an equally impressive business district with an infrastructure that allows businesses to land their private airplanes into the City’s dedicated Airport and head straight to the conference rooms. The business infrastructure and facilities have been designed in accordance to the international standards. Moreover, Aamby Valley City is also home to India’s largest auditorium.
Under the hood, Aamby Valley City is powered by a dedicated power plant that guarantees 24hrs of power supply, a well planned professional security systems, IT & Communication network, a well-designed and modern Water treatment and Solid Waste & Sewerage Treatment Systems & Networks and a state of the art Water treatment plant. These utilities combined ensure a smooth and uninterrupted 24/7 operation. 

The city is located at a distance of 120 km from Mumbai, 90 km from Pune and lies 25 km off the town of Lonavala on the Mumbai Pune Expressway. The luxurious quality and style of Aamby Valley life have redefined City living. This paradigm shift in lifestyle has been very well accepted and has also become the new benchmark in luxurious living.

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