Macao
now boosts of yet another world renowned status as a UNESCO Creative City of
Gastronomy, which is set to bring an array of new opportunities to promote
Macao’s unique gastronomic culture and develop a sustainable tourism industry,
as the city works to transform itself into a world centre of tourism and
leisure. Macao became the third Creative City of Gastronomy in China, after
Chengdu and Shunde. UCCN covers seven creative fields: Crafts and Folk Art,
Design, Film, Gastronomy, Literature, Music and Media Arts.
The
designation of Macao as a UNESCO Creative City of Gastronomy adds a powerful
international branding to the city’s portfolio that already includes the
listing of The Historic Centre of Macao as UNESCO World Heritage site in 2005, and following the inscription of the collection
of “Chapas Sínicas” (Official Records of Macao During the Qing Dynasty (1693-1886)) on the UNESCO Memory of
the World Register. Macao is an associate member of UNESCO since 1995.
To
celebrate the designation of Macao as a UNESCO Creative City of Gastronomy, the
Macao SAR Government will launch a series of activities locally and
internationally, to raise the awareness about the designation. A number of
initiatives will also be rolled out in different fronts like enhancing
vocational training, organizing international gastronomy forum as an annual
event, participate in Creative Cities organized international exchange events,
and also the setting up of a management unit that comprises both public and
private sector to implement and supervise all the initiatives and projects
undertaken, amongst others. All actions and initiatives will correspond to the
UCCN mission of using creativity as a driver for sustainable urban development.
In
terms of inheritance, the designation is set to endorse the global recognition
of Macao‘s more than 400-year
old culinary legacy, arousing interest among the young generation in gastronomy
culture, especially in Macanese cuisine and providing favorable conditions for
food traditions to continuously thrive.
As
for the creativity aspect, the designation is expected to stimulate
stakeholders in gastronomy and agents in other creative sectors to explore how
culinary and other aspects of culture can fuse to diversify the economy. This
will not only broaden the creative capacity in gastronomy but also enable Macao
to collaborate with other UCCN members in different creative areas to
experiment synergistic initiatives, such as gastronomy with films, music, design
and more.
In
terms of exchange, the network is expected to inspire and broaden Macao’s
creative capacity in gastronomy and crosscutting initiatives by learning from
member cities’ best practices and experiences, while fostering more
opportunities for global cooperation with UCCN cities.
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