At the recently concluded ‘Times National Awards
for Marketing Excellence’, Rishika Lulla Singh, CEO of Eros Digital won the
award for 'Women Leadership in Industry'. Under her leadership, Eros Now, Eros
International’s on-demand South Asian entertainment video service has tripled
in growth and close to 25% of Eros’ overall
revenues now comes from the digital platform.
Currently in its 4th
edition, 'Times National Awards for Marketing Excellence' is a platform which
aims to reward the best in the industry and enhance reputations. It offers top
marketing professionals, agencies and consultants an intimate environment for
recognizing and rewarding excellence.
Along with receiving this coveted title, the
premiere video OTT platform also won an award for last year’s most entertaining
movie – Munna Michael in the digital advertising award category. The movie won
the award for Best Social Media Marketing Campaign.
On this occasion, Rishika Lulla Singh, CEO, Eros
Digital said “I am honored to receive this award and strive to influence other
young talent in the industry. Having said that, the growth of Eros Digital is a
combined effort and not achieved by one person. Eros as a company has always
allowed me and my team the flexibility to work in an open environment and it is
their fortitude and passion which allows such possibilities to turn into
reality.”
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