Sunburn, Asia’s largest music festival turns on the October heat in Noida

Sunburn, Asia’s largest music festival turns on the October heat in Noida

“Asia’s largest music festival” gets bigger, bolder and better on 7^th October at Unitech Golf Course & Country Club, Noida

• Making his debut appearance in India with Sunburn Noida will be Multi Award Winning, Platinum Record Selling & World # 7 Superstar DJ AFROJACK
• Get ready to lose yourself to some of the world’s most sensational House, Trance, Psy Trance & Techno tunes by 20 of the World's greatest artists, in one power packed day

New Delhi: Percept Ltd, India’s leading Entertainment, Media and Communications conglomerate, announced Sunburn festival’s debut in Noida slated on October 7, 2012. Sunburn, Asia’s # 1 and world’s # 9 (CNN.com) Electronic Dance Music (EDM) festival is all set to debut in Noida offering an ultimate lifestyle festival experience with a series of the world’s greatest artists as well as high energy crowd. For the first time, world’s #7 Superstars DJ, DJ Afrojack will be performing at Sunburn Noida 2012.

The festival will have two huge stages that will see the best DJ’s performing making the crowd groove and sway to their beats. Besides DJ Afrojack being the headliner, there will be the ever-eclectic MOGUAI & the dynamic duo of Prok & Fitch performing for Sunburn Noida 2012. Canadian prodigy & 26th IDMA's “Best Break Through artist” Arnej will be setting the exhilarating tone for the festival. To add a pinch of psychedelic, joining the carnival are the very famous Psy trance band, coming all the way from Israel – ASTRAL PROJECTION! India’s #2 DJ Pearl will set the main stage on fire with her breath taking sets. DJ MAG India’s # 1 Arjun Vagale along with Ash Roy & MASH will be spinning some of the best tech house tunes out there. India’s youngest DJ, DJ Shaan will create the finest electronic dance music setting the stage ready for AFROJACK’s protégé Bobby Burns on the main stage. India’s renowned DJ’s Pearl, Arjun Waghale, Nishant, Ash Roy and Mash will also set the stage on fire whereas Nikhil Chinnappa will host as well as perform and ignite the carnival spirit. As the most awaited highlight of every sunburn fest till now the Noida edition will also have a Sunburn Post party being held immediately post the main festival.

Sunburn Noida 2012 will debut at the scenic Unitech Golf Course and Country Club starting from 3 pm. The theme for the festival will be “Carnival – Wear your Sunburn Look” and spur the crowd to come in their vibrant, colorful & weirdest best. The idea is to make people wear their wackiest imagination & exuberate their craziest style quotient. There will be an interesting Sunburn Noida line which will be launched in association with prominent designers Noida line especially for this festival. These will be showcased at the festival and can be brought at the venue. Fashion celebrities Ritu Beri and Ashish Soni will be at the festival to gauge as select that has gone to the next level in dressing up for the festival and in lines with the theme & vibe!

Mr. Shailendra Singh, Joint Managing Director, Percept Ltd quoted” “Percept has been a pioneer in communication and entertainment business and believes that the strength of a business lies in understanding its consumers. Sunburn in its 6th year is the only Indian entertainment property with fan base that spreads across the country. Nothing except cricket and Bollywood has ever brought together people from varied backgrounds. We truly believe that sunburn will provide a platform to the people of the country to unite in north India, through the medium of electronic dance music. Sunburn will mark the beginning of the festival season every year in India.”

Sunburn will provide its patrons not only the best of the music and artists from all over the world but also state of the art technology & effects that makes it a visual delight par excellence. Strategic introduction of added attractions like Liquid Nitrogen Bursts, CO2 Cannon, Cryo-Borg, Pyrotechnics, LED Mesh, Spray Guns, 3D projection Mapping and much more will become the intrinsic part of the various artist acts.

Sunburn festival is Asia’s Premiere Electronic Dance Music (EDM) Festival. This ultimate lifestyle experience is an annual property of Percept which was inaugurated in 2007 in Goa. This 3-Day fest is a synergy of music, entertainment, food, shopping and lifestyle that attracts music tourism in Goa. In the past five years of existence, Sunburn has brought together renowned Indian and International DJs to entertain crowds of more than a lakh over a three day period in December. Some of the previous global EDM stalwarts that have performed at Sunburn include Armin Van Buuren, Axwell, Above & Beyond, Paul Van Dyk, Avicii, Skazi, Infected Mushroom, Pete Tong, Dash Berlin to name a few.

It caters to a wide Indian and International audience and showcases India as a Dance Festival destination to the world. Its been voted as the best live Entertainment Event of the Year 2008 & 2010 and the best festival of the year 2011 at the WOW Awards. After reigning the electronic dance music scene for the last 5 years, Sunburn was held in Mumbai in April 2012 and will be held in Colombo, Sri Lanka on 6th Sept.

Held in the heart of Candolim beach the attendance of the festival always witnessed a mix of 90 % Indians and 10 % foreigners during its various editions. Sunburn has the history of being a clean entertaining event .Supported by the Goa Tourism board and Ministry of law enforcement, Sunburn have been staunchly abiding by all the rules and guide lines setup for the smooth running of the festival. Sunburn has always been taken the pride of being a drug free zone since its inception in Goa and its subsequent editions in Mumbai & Colombo. Additional security in terms of Local Police and private security guards have always enforced strict vigil when the festival is going on. It’s been a regular process with Anti Narcotic cell conducting a due diligence every day before and during the event. Extreme measures are being taken for Sunburn Noida as well with immaculate ground planning, efficient crowd & traffic movement, disaster management, Health & safety as well as consumption free zone from illegal substances. This year Sunburn will be held in Goa again from 27th – 29th December 2012. Over the next 12 months Sunburn is all set to rock in Dubai, Jakarta & Singapore.

New Young Blood ,Roman Sen of "Fiery Tiger Production​s" announces his maiden Venture Film "Sanki''

Age is no bar when it comes to Bollywood. The last few years have seen a deluge of young talent hitting the screen. The latest in this trend is twenty-three year old Roman Sen, scion of the Katha group family, Roman Sen had launched his production house Fiery Tiger Productions with an aim to produce quality cinema with a commercial edge.

When contacted Roman stated candidly “We’ll be producing three films in a year which will be content-driven films but at the same time will have prominent names attached. My observation in Bollywood has been that sometimes content-driven films lose out on glamour quotient while some high-budget, star-driven films lose out on content. My endeavour will be to balance these two very necessary ingredients of cinema. Hence, I’ve positioned my production house as producers of content-driven cinema with high entertainment value and glamour quotient which according to me is a winning formula. My slate has three films in this financial year. I spent the last three months meeting directors and I finally zeroed in to writer-director Manish Gupta to helm my first venture - a suspense thriller titled ‘SANKI’. I chose Manish because I love his sense of crafting screenplay and dialogues. I loved his writing in ‘SARKAR’ and I was impressed with his direction in ‘THE STONEMAN MURDERS’.

When contacted, Manish sounded equally charged to join hands with Roman, “Roman like the name of his company suggests has fire in his belly! Hence his temperament matches with my own. His decision to support this film is laudable because it is a brave and bold film which will break all conventions of Indian cinema. In this film, the hero of the film is actually a villain and the villain is actually a hero. My job to make the audience fall in love with a villain is tough and it is indeed a brave decision on Roman’s part to back me”

-"Mika singh and Gabriela Bertante grooved on the shoot of the song of their Film "Balwinder Singh...Fa​mous Ho Gaya" in Goa.

The on location shoot of the second song of the Producer Sunil Agnihotri’s Film “Balwinder Singh….Famous Ho Gaya” was on the beautiful locales of goa as the First time Singers turned Actors Mika Singh and Actress Gabriela Bertante will be seen together in the Film “Balwinder Singh….Famous Ho Gaya”.

Rekha and chinni prakash choreographed the song on the rustic and virgin locations of goa ,The st .augustine church was all colourful

Gabriela Bertante and Mika looked very charming and danced well on the song andthe leading lady very beautiful Gabriela Bertante shares a great chemistry with Mika singh

since mika had composed the song himself ,he was enjoying every bit of it

Producer / Director Sunil Agnihotri was present at the shoot to support both the actors along with the producer Vandana Jain.

Sunil said, “This is the second song we have shot in the famous churches of Goa and I am glad to be here as its great time working with Shaan and Mika Singh… they are not only good singers but also the rising best actors. Goa is the place we had chosen for the shoot of this song as it we explored and discovered the best virgin locations”

 Sunil Agnihotri first time brings two top singers of our country to grace the silver screen in his Film "Balwinder singh ...famous ho Gaya”
Justin Timberlake, Will smith, Jamie Foxx, mark Wahlberg, frank Sinatra, snoop dog etc have been successful singers and even more successful actors.
Having the talent of singing is a blessing in disguise for Bollywood as well, and it can open the doors of acting into the film industry. And if someone has a complementing look to his singing talents, then he/she stands a good chance to make it big in the acting forte as well.
The thought of interesting casting was crossing director Sunil Agnihotri's mind for a long time he decided to take up the musical way to get an entry ticket for Mika singh and Shaan first time together as co actors the most sought after singers of our country just fit the bill
Of course Shaan and Mika were skeptical but the script was brilliant and hilarious to the core which excited both of them For Shaan and Mika singh this will be the biggest cinematic accomplishment ,Sunil has brought both the singers together to act for the first time Both the singers of a great career and are one of a few singers and this transition from music to acting will be successful - and that success looks set to continue. - Famous Ho Gaya started...Music is the biggest asset along with the Script which is a complete entertainer.
The Film is being directed by Sunil Agnihotri. Produced by Sunil Agnihotri Productions in Association with Vandana Motion Pictures Pvt Ltd.,

The film is an all-rounder comedy and brings Sunil Agnihotri back to his passion of films after his ion going suceful stint with TV.

Ang Lee's New Life Of Pi trailer Launched! Shows Irrfan Khan, Tabu for the 1st time in dazzling colors of India!

Oscar winner Ang Lee’s Life Of Pi Trailer starring Tabu, Irrfan Khan and Suraj Sharma Is Here! 

Potential Oscar contender and India-centric flick to be a festive treat this November 2012!

On 23^rd November 2012, movie lovers will witness an epic saga of survival and courage against all odds: Ang Lee’s Life Of Pi! And in anticipation of what is likely be one of the biggest movie event this year, the brand new trailer of the film has been launched showing a glimpse of the mystic magic to come!

The new theatrical promo of the Hollywood film showcases stunning scenes introducing veteran Indian talents Tabu and Irrfan Khan in the film along with breathtakingly vibrant colors of Pondicherry and Munnar where LOP was extensively shot. 

From the Oscar winning director (Brokeback Mountain, Crouching Tiger Hidden Dragon), Life of Pi 3D is the visually stunning tale of a boy who is adrift at sea in a lifeboat with a Bengal tiger after his family is drowned in a shipwreck. The Indian appeal of Ang Lee’s magnum opus is visible with every scene of the film right from the star cast to the locales and magical elements that combine to make this a special festive treat for fans!

A stunning kaleidoscope of India showcases Irrfan Khan as the older Pi Patel describing the events of the film in the trailer with beautiful 3D shots to the music of Coldplay!

India had much to rejoice when Ang Lee chose 17 year old newcomer Suraj Sharma to essay the role of Pi. Suraj lives with his Mathematician parents in Delhi. He has no previous acting experience and was cast following an extensive, months-long search. Over 3000 young men auditioned for the part.

Lee said it was the performance of young Indian actor Suraj Sharma, chosen from more than 3,000 hopefuls that ultimately inspired him to move forward with the technically challenging production -- even though Sharma couldn't swim when he was first cast.

"I met him, I tested him, and he held his breath for 20 seconds. So I got him a swimming coach, work-out coach -- every coach," the filmmaker said with a laugh. "He gives an emotional performance in a movie that has the look of a family film, but it's also a movie about big ideas. I hope people will spend weeks talking about it -- that's my idea of a family film."

Lee, whose many other honors include an Oscar nomination for his direction of“Crouching Tiger, Hidden Dragon,” and whose “Sense and Sensibility” was a Best Picture nominee, has shot ‘Life of Pi’in 3D, utilizing groundbreaking techniques to capture the story’s epic scope.

Life of Piis based on Yann Martel’s beloved book, one of the biggest publishing events of the past decade. The book has sold over seven million copies worldwide and continues to sell over 1,000 copies per week and has won the prestigious Mann Booker Prize, and was a New York Times bestseller for over a year.

Not only is the film a global platform of Indian talent with its cast and crew, but some of India’s most scenic spots were tapped for the film, a first of its kind for a Hollywood film.

Judging by this new trailer 'Life Of Pi' promises to be one festive movie treat for fans this year.

Life of Pi 3D releases on 23^rd November in English, Hindi, Tamil & Telugu!

Announceme​nt - Swedish House Mafia One Last Tour- Dates & Venues Revealed

IN THE MOOD FOR DANCING ONE LAST TIME

ONE LAST TOUR -FINAL TOUR OF SWEDISH HOUSE MAFIA CONFIRMED

GLOBAL DANCE MUSIC SUPERSTARS SWEDISH HOUSE MAFIA CONFIRMED FOR NOVEMBER VISIT IN ASSOCIATION WITH SUBMERGE

 Highlights At A Glance:

SHM announces India as part of it’s opening weekend of One Last Tour, their keenly awaited last ever global tour before disbanding

• Submerge has worked diligently over the past 4 months with SHM management to make the tour a dream come true for dance music fans
• Sunburn to collaborate with Submerge on this event for the Sunburn Arena Series
• SHM excited to experience India during Diwali - the festival of lights
• Expected audience of 20,000 persons per city
• Tickets to go on sale from 8^thOctober 2012
• Performance on 17^thNovember 2012 at Sunburn Arena, Turf Club, Mumbai and 18^th November 2012 at Sunburn Arena, Unitech Golf Course, New Delhi
• Official introduction of the band’s second compilation album “Until Now” which is the official soundtrack to One Last Tour and will serve as the set list for the tour
• India, September 2012- Swedish House Mafia are proud to announce the final leg of their world tour. After a week of dots appearing around the globe, over 20,000 sightings from planes to projections, fans joining in across the world and trending globally twice on Twitter, the dates have finally been revealed. Spanning the globe, One Last Tour, will be their most extensive and extravagant shows to date starting in World Trade Center, Dubai on 16th November and will see the band travelling across continents, visiting India, Russia and South Africa for the first time to perform for their loyal fans. The tour will then hit North America from February 2013 where the Swedes will once again play at New York’s legendry Madison Square Garden as well as a night at the Barclay Center.

Yes, it’s true, the famed act that sold out at the world’s biggest venue, the celebrated Madison Square Garden in nine minutes flat proving to the world that electronic dance music industry was big enough to compete with legendary pop, hip-hop and rock acts will be enthralling dance music revellers during their stopover in the sub-continent.

The event is bought to the country by India’s leading and largest music promoters, Submerge and will be executed by the leading dance music brand, Sunburn on 17^thNovember 2012 at Sunburn Arena, Turf Club, Mumbai and 18^th November 2012 at Sunburn Arena, Unitech Golf Course, New Delhi. The property will be promoted under Sunburn Arena Series.

The band will release their second compilation album entitled “Until Now” from 19^thOctober 2012 which will be the official soundtrack to One Last Tour. The album will also serve as the set list for their upcoming tour comprising of 22 tracks the trio have planned to perform. The follow up to their double gold-selling mix album “Until One”, the new album will feature a unique collection of Swedes’original tracks, remixes, exclusive collaborations, club favourites and solo productions. ‘Until Now’ will include their global club anthems like “Don’t You Worry Child”, “Every Teardrop Is A Waterfall”, “Calling”, “In My Mind”,“Lights”’, “Euphoria” and many more previously unreleased tracks

The band, who had initially expressed a desire to visit India only during Diwali, will now be performing in two cities giving audiences a world-class extravagant experience, with stage production of the likes of which this country has never witnessed before. The band has delivered some hit platinum-selling singles like "Save The World," "Greyhound", “One” and “Miami To Ibiza” that have gained top positions on international charts and continue to be top favorites at many clubs.

On the occasion, Nikhil Chinapa, Director, Submerge & Festival Director, Sunburn, states, “When the Swedes announced they were disbanding they broke a billion hearts across the world and in India too. For all of India’s dance music fans, the One Last Tour is going to be your last chance to see and hear the Swedes together. Their music has brought people of different backgrounds together in a way that’s impossible to describe. I’m looking forward to hearing 20,000 Indian voices, who belong to different cultures, speak different languages and have different customs and traditions, singing “Who’s gonna save the world” and “Don’t’ you worry child…”together. Join us as we celebrate life and love as One, with the Swedish House Mafia in India.”

Speaking from across the globe, Steve Angello from the Grammy nominated Swedish House Mafia reiterates, “We are extremely excited to connect with our fans in India and India was a strong contender on our final tour touring calendar. Infact Axwell has been telling us for years to visit India for it’s vibrancy when it comes to dance and music and it’s great that Submerge has made this a reality for us. This is going to be our last tour to India for the very first time and we are hoping you are ready!”

In perspective of the band’s announcement of disbanding, many Indian fans were left inconsolable. But in light of this latest global confirmation, music connoisseurs will get a mind blowing opportunity to witness the band in their full glory. With numerous global artists making a headway into India, we are certain that this act by Swedes will give every dance music fan an unforgettable memoir.

India will finally be on the global EDM map this fall with all praises reserved for India’s proficient music maker and connoisseur - Nikhil Chinapa! The release of the tour dates have caused fans worldwide to take to social networking sites and share their excitement over the highly anticipated show. One Last Tour will be highly emotive as the band bid a final farewell to their fans across the world with an underlying promise to create unrivalled memories for fans and band alike. A special and spectacular finish for those who Came, Raved and Loved!

NOTE TO EDITORS:

ABOUT SWEDISH HOUSE MAFIA

The prominent DJ super group who officially set-up in 2008 consist of three house disc jockeys and producers, Axwell, Steve Angello, and Sebastian Ingrosso who are a breath-taking phenomenon internationally with a noteworthy fan following in the sub-continent too. The individualistic musical expertise and dynamic knowledge of the three coupled with their collective history is the key to the Mafia’s continued success. Swedish House Mafia is a monster of its own with a long standing tradition of keeping audience’s energy pulsating throughout the show with exclusive mixes and a "big-room house" bassline driven set. Unfortunately, the band broke a million hearts when they recently announced through their website about their dissolution and that their current tour would be their last together as‘Swedish House Mafia’. Swedish House Mafia’s arena-sized house party profiled by a massive laser-and- pyro-fuelled spectacle completed the revolution of the new musical movement with electronic dance music moving away from DJs spinning in urban clubs to spearheading the international concert-biz phenomenon. This summer the band bid a glorious farewell in UK with more than 65,000 attendees through a spectacular and one of their largest headline shows to date at Milton Keynes Bowl against a show-stopping backdrop of lasers, fireworks and flames.

ABOUT SUBMERGE

Nikhil Chinapa, Hermit Sethi and Pearl, the three directors at Submerge, aim to create electronic music experiences that change lives. Submerge events connect fans with their music idols. Over the years, Submerge has built the Indian club scene by bringing some of the biggest names in global dance music to India, including: Armin van Buuren, Axwell, Fatboy Slim, Gareth Emery, Markus Schulz, Mark Knight, and Sander Van Doorn.

ABOUT SUNBURN

Sunburn festival is Asia’s Premiere Electronic Dance Music (EDM) Festival. This ultimate lifestyle experience is an annual property of Percept which was inaugurated in 2007 in Goa followed by editions in Mumbai and Noida. This three day fest is a synergy of music, entertainment, food, shopping and lifestyle that attracts tourism in Goa to a tune of over a lakh of people in 3 days. It caters to a wide Indian and International audience and showcases India as a dance festival destination to the world. It’s been voted as the best live entertainment event of 2008 & 2010 and the best festival of 2011 at the WOW Awards. Over the next 12 months Sunburn is all set to rock in Dubai, Jakarta & Singapore.

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