Grand launch Plans for Mustafa’s Bollywood Debut

When it’s your son’s launch vehicle, you are bound to go all out to promote your son. And director Abbas of Abbas Mustan duo is no different. The filmmaker who is all set to launch his son Mustafa with a romantic thriller Machine is making sure that he gets the best team for his son’s film.

What’s interesting is that, rather than choosing a regular storyline for his debut, Mustafa has chosen a slightly different film. The movie won’t be a candy floss romantic saga but an intriguing romantic film which will have twists and turns. And along with romance, Mustafa will be seen performing some daredevilry stunts and mouthing some power-packed dialogues. His character will be seen emoting shades of love, action, thrill and suspense. 

Mustafa who has assisted on films like Players, Race 2 and Kis Kisko Pyaar Karoon, is well-versed with the nitty-gritty’s of film making as he has done a filmmaking course from New York along with an acting course.

Not just that, since the film has a good amount of action, stuntmen from France and Hong Kong have been roped in. A grand scale film, great locales trendy cars and bikes - the film will have all the ingredients of an Abbas Mustan film.

Termed as a twisted love story, the romantic thriller will release on 17th of February in 2017.

अब' धूम' सीरीज होगी 'रीलोडेड'

यशराज फिल्म्स की २००४ में शुरू धूम फ्रैंचाइज़ी २०१३ तक तीन पायदान चढ़ चुकी है।  हर धूम फिल्म ने पहली से ज़्यादा बिज़नेस किया।  धूम फिल्मों का फोकस नायक नहीं विलेन हुआ करता था।  २००४ की धूम में जॉन अब्राहम ने तेज़ रफ़्तार मोटरसाइकिल चला कर डकैती डालने वाले नायक का किरदार किया था।  फिल्म में पुलिस की भूमिका अभिषेक बच्चन और उनके साथी उदय चोपड़ा कर रहे थे।  धूम २ और धूम ३ में यही दोनों पुलिस और उसके साथी की भूमिका करते रहे।  लेकिन, हर फिल्म के साथ विलेन हीरो बदल गया।  धूम २ में बुरा किरदार ह्रितिक रोशन कर रहे थे।  धूम ३ में आमिर खान चोर बने थे।  पहली दो फिल्मो के डायरेक्टर संजय गढवी थे।  धूम ३ का निर्देशन विक्टर आचार्य ने किया था।  धूम के निर्माण में ११ करोड़ खर्च हुए थे। इस फिल्म ने बॉक्स ऑफिस पर ४२.४७ करोड़ का बिज़नेस किया।  धूम २ के बनाने में ३५ करोड़ खर्च हुए थे।  फिल्म ने १०५ करोड़ का बिज़नेस किया था।  धूम ३ ने रिकॉर्ड तोड़ बिज़नेस किया था।   इस फिल्म ने वर्ल्डवाइड ५४८ करोड़ का बिज़नेस किया।  अब धूम सीरीज की चौथी कड़ी बनाई जा रही है।  इस फिल्म का टाइटल धूम ४ नहीं होगा, बल्कि यह फिल्म धूम रीलोडेड कहलाएगी।  इस फिल्म में जॉन अब्राहम, ह्रितिक रोशन और आमिर खान के बाद सलमान खान बुरे नायक की भूमिका करेंगे।  पहली धूम फ्रैंचाइज़ी फिल्म में अभिषेक बच्चन और उदय चोपड़ा नहीं होंगे।  उनकी जगह लेने के लिए अभी सिर्फ एक अभिनेता का चुनाव हुआ है और वह हैं रणवीर सिंह।  बाजीराव मस्तानी के बाद रणवीर सिंह के सितारे बुलंदी पर है।  वह आदित्य चोपड़ा की फिल्म बेफ़िक्रे के नायक तो हैं ही, धूम रीलोडेड में पॉजिटिव भूमिका पा कर वह सातवें आसमान में होंगे।  फिलहाल, वह बेफ़िक्रे की शूटिंग के लिए पेरिस में व्यस्त हैं।  धूम रीलोडेड का निर्देशन विजय कृष्ण आचार्य यानि विक्टर ही करेंगे। धूम रीलोडेड की शूटिंग अगले साल की शुरू में की जाएगी।  इस बार फिल्म की लोकेशन पहली तीन फिल्मों से बिलकुल अलग होगी।  विश्वस्त सूत्र बताते हैं कि फिल्म में अभिषेक बच्चन तो नहीं होंगे, लेकिन युथ को टारगेट में रख कर  बनाई जा रही इस फिल्म में अमिताभ बच्चन ख़ास भूमिका में नज़र आ सकते हैं।  

MARVEL’S AVENGERS: AGE OF ULTRON ASSEMBLES ALL SUPERHEROES TO MAKE STAR MOVIES THE ONE

THE FILM CLAIMED TOP SPOT IN THE ENGLISH MOVIES CATEGORY WITH ALL 4        AIRINGS OF THE MOVIE FEATURING IN THE WEEK’S TOP 10

This April, Star Movies showcased the television premiere of Marvel’s Avengers: Age of Ultron breaking numerous records and making it the biggest premiere that the category has seen in the last 5 years. With the strong message of ‘Assemble All Against One’ the channel aimed to create a simple yet a hard-hitting communication campaign that was amplified across mediums including outdoor, radio, print, digital, on-ground, trade and the full strength of the Star Network. 

The campaign thought was perfectly in sync with the theme of the film where the iconic Avengers like Iron Man, Captain America, Thor and Hulk assembled to defeat the super villain Ultron. Similarly Star Movies assembled various media platforms to create a truly 360° marketing campaign. The first superhero of the campaign was the robust on-air promotion across 30 channels on the Star Network, which garnered an unrivaled reach for the premiere. Print emerged as the next superhero as it amplified the reach with front page advertisements across leading dailies in the north, west and south. Large format outdoor sites could also be seen across Mumbai, Delhi NCR, Bangalore, Trivandrum, Calicut, Cochin and Hyderabad.

Through their extensive marketing, the channel earned extraordinary success for the premiere with BARC data indicating that the film was the highest rated premiere in the last year. It was also the top rated program in the English Movies category with all 4 airings of the movies being featured in the prestigious top 10 movies of the week list.

Thanks to the success of the Avengers premiere, Star Movies has emerged as the leader with a whopping 32% market share.

In the last 12 months, the top three premieres (Marvel’s Avengers: Age of Ultron, Dawn of the Planet of the Apes, Guardians of the Galaxy) in the English Movie category was aired on none other than Star Movies. With the unparalleled success of Marvel’s Avengers: Age of Ultron, Star Movies continues to exceed expectations as it maintains its stance as the home to the biggest premieres in the country.

FRIDAY THE 13TH - WATCH ‘CHUDAIL STORY’

"Chudail Story" is a Hindi feature film, which is hitting the screens this Friday all over India. The slick theatrical trailers and innovative posters are already gained lots of curiosity among social media. 

The director Surya Lakkoju shares some interesting thoughts on his film. ‘Chudail’ is known as a popular female ghost in India and there are countless legends in our traditional culture like the west has Dracula, Vampire, and Boogeyman etc. The most interesting thing about these stories are if you start telling a story, another one quickly jump starts their own stories, which they have already heard or read in own experiences. In a way most of us know already the stories; so what I am offering you is a new twist in your own story.  

Smiles and shares further more; taking a cue from these fascinating stories, I am attempting to tell an intense story, that one hasn’t seen till now, in any form of Chudail franchisee films in India.

My offering is; In my film you won’t see any cliché ghostly faces, but what you can expect is highly intensified drama amongst the people who get stuck in situation with a mysterious lady.  Further the suspense will race your imagination, like a riveting thriller. Upon asking how u r expecting the reactions from viewers; experimenting a horror film in thriller way -  I am not nervous but I am curious about the reception.

Asking about cast; Preeti Soni who plays the main character mysterious lady will definitely show runner. She has got arresting looks with outstanding mind of memorising the dialogues not even missing single most word. Coming to another lead actor Amal Sehrawat who played the protagonist, he is melted like butter into the character; with his flawless subtle performance. Remaining cast I chosen through innumerable auditions and among Sunny Charls and Sorab Rajput will surely steal the show.

My producers are initially skeptical about the title “Chudail” because the word has cheap perspective. But eventually they understood what I mean, and given full support and freedom till the end. I am sincerely thankful to them.

The film is presented by Storm Motion Pictures and it is produced by Pratibha Bhosale, Sonal Goenka and Kalpesh Pansare. CHUDAIL STORY is releasing on Friday 13th May through Batra Showbiz.

Varun Dhawan, Riteish Deshmukh and Anurag Kashyap reveal their phobias on Twitter!

The makers of the spine-chilling psychological thriller of the year – Phobia, including the lead protagonist Radhika Apte and producers Eros International and Viki Rajani have come up with an edgy, quirky and innovative digital campaign to promote the movie.

While Phobia is all about Radhika’s character who suffers from Agoraphobia, to go in sync with the theme of it, the versatile actress has challenged a lot of her B-town friends to share their phobias.

From Varun Dhawan to Riteish Deshmukh, everyone is coming out in the open to talk about their phobias and the hashtag given by Radhika #MyPhobia has been trending on Twitter and social networking websites.

After Radhika shared her phobia, writing this on her Twitter handle, “So #MyPhobia is weird. It’s the fear of getting into a swimming pool located at the top of a building. What’s yours?” Varun replied, “My phobia is the fear of looking down from a great height I feel I mite fall.”

Riteish Deshmukh wrote, “Acrophobia / Petrified of heights #MyPhobia @radhika_apte – still managed to sky dive.

Sharing his phobia, Anurag Kashyap tweeted, “@radhika_apte @ErosNow my phobia is of heights.”

Phobia focuses on the central character, Mehak (played by Radhika), an artist by profession, who is trapped in her house, neither can she get out, nor stay in.

Produced by Eros International and Next Gen Films, and directed by Pavan Kirpalani, Phobia is scheduled to release 27th May.