Shashi-Sumeet production’s serial Punar Vivah is one of the mosttalked about entertainer with a social issue. It also explores the emotionalbonding of two individuals with strong personalities and families. “When we startedthe show quite a few people warned us that we were picking up an issue that istaboo in smaller cities but we were confident that if presented nicely, audienceare going to love it. Today’s audience is very smart and open toexperimentation. They have shown this in form of the TRP generated by the show,”comments the producer Sumeet Mittal. Because of it story line, drama, actors and production values Punar Vivah has generated a major viewers' loyalty in a very short span.
In fact, currently with TRP of 3 in the 11 June to 17 June week, Punar Vivah is the highestTRP grosser in the 10.30 PM time band while TRP of Bade Achche Lagte Hai in the same time band is only 2.8. In the week4 June to 10 June Punar Vivah had 2.8 TRP .
ShashiSumeet Productions Pvt Ltd is one of the leading ProductionHouse based in Mumbai. Headed by Shashi Mittal and Sumeet Mittal, currentlyit has four shows on air namely Diya AurBaati Hum on Star Plus, Punar Vivah onZee TV, Kairi – Rishta Khatta Meethaon Colours and Main Laxshmi Tere AngaanKi on Life OK. All their shows are emotional,grounded and rooted in Indian culture, hence they connect with the audiencemore intimately.
Earlier they have also produced Sajan Ghar Jaana Hai . They believe in making progressive andentertaining program for the family audience.
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